In the skin care industry, there is discourse on a variety of health factors that contribute to skin conditions and disorders. However, there is a topic that holds great value to women in the industry...
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Customers spend more with businesses they are loyal to, and according to a report by Fundera, 56% of customers said they are more loyal to brands that understand them.1 Considering more than half a bu...
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Make first impressions count by dressing to impress for a desired job to help make that dream job a reality. While there may be different opinions regarding the time it takes to form a first impressio...
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The past two years have been anything but predictable, especially in the aesthetics industry. So, the question on everyone’s minds right now is, what does this year hold in aesthetics?
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City living offers a multitude of benefits, including proximity to facilities and services, strong job markets, the opportunity to engage with a local and diverse community, and walkability and public...
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Today’s cosmetic packaging market is a $26 billion a year industry, on track to surpass $30 billion by 2025. One of the great ways for a spa to add some additional value to their client base is thro...
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Wax is wax, or so it has been said by many beauty professionals over the years. In theory, that statement does make a lot of sense. After all, most waxes have pretty much the same ingredients, so they...
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A unique and unusual aspect of the beauty industry is the field of mortuary makeup. Most likely, an individual’s first exposure to this specialty was at a funeral, which can be shocking given the ci...
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