The month of May is truly one of those transitional months that is like a bursting ball of energy. Flowers are blooming, birds are chirping, temperatures are sneaking up the thermometer, and those extra hours and warmth of sunlight are dominating the days – it’s the best. Now, with that being said, let’s talk a bit about reality. This transitional month moves us right into…
The simplest, fastest, most cost effective way to boost revenue in any beauty business is with hair removal services, especially waxing. The hands of a skilled waxing professional will boost a bottom line in the blink of an eye, and there truly is not a hotter demand than a smooth, hairless face and body. Hair removal services have been at the top of the beauty…
How often have you heard someone make the statement, “You never know where you’ll end up?” I have heard it countless times, but I have said it even more. The fact of the matter is – you just never know. As we roll into the start of tradeshow season, it is the ideal time to keep your eyes, ears, and mind wide open to everything…
So often, I make note of the rapid advancement in technology and ingredients in the skin care profession, but you cannot avoid it, and you cannot ignore it. Today, technology and devices to enhance aesthetic treatments abound. Every time you turn around there is a new gadget running rampant on the market. There are many different views on the use of technology and gadgets in…
There are very few things that remain a constant in the skin care profession. Every day brings new products, high-quality ingredients, advanced technologies, and equipment. Yet, a few things do remain the same: the desire for youthful, hefty skin, the on-going battle to turn back the hands of time, and the effortless attempt to combat acne breakouts. When it comes to improving acneic skin and…
As the topic for this month’s welcome letter came in, I just so happened to be reading a book on why we age and why we do not have to. Quite the interesting read, but it plays right into the topic of healthy aging. Most of us look at aging as an inevitable process, as something that is bound to happen regardless of our actions,…
It’s hard to believe that summer is over, and that Autumn is in full swing. Where do the days go? I recently had a yoga instructor make the most beautiful comment about the changing of seasons. She said that they were like a rite of passage – permission to close out the prior growth period of life and start anew – permission to refresh, renew,…
There are so many aspects of a professional skin care treatment that are vital to the health and wellness of the skin, yet the one area that requires crystal clear attention is exfoliation. Skin of every age and every type can benefit from proper exfoliation – the key word being proper. From youthful, sensitive, oily, and acneic skin to sun-damaged, aged, dehydrated, and mature skin…
For over 30 years, I have watched our industry explode into a force in which we would never have imagined, with technology, ingredients, and equipment that truly change the face of the business. Although health and wellness have always been a component of our industry, now, more than ever, they are taking center stage. The topic of alternative medicine is a tricky one, clearly not…

The Season of Smooth

Written by Michelle D'allaird Brenner
Oh how I love this time of year! I’m not sure where you are, but here in the Northeast, the month of July is what we wait the entire year for! Yes, we pretty much get one month of summer. It’s hot, humid, and brilliantly sunny and beautiful – love it! It’s also probably the number one month for hair removal services. Bikini bodies are…

But First, Healthy Skin

Written by Michelle D'allaird Brenner
If I were to ask 10 aestheticians why they chose this profession, I would bet that nine of them would respond by saying, “To help people make their skin better.” The last person might respond with, “To maintain healthy skin.” Although we surely have our “A-list” clients that come to us knowing that it is essential to maintain healthy, youthful skin while you have it,…
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