Make Way for Makeup
Written by Michelle De Leon
Makeup enthusiasm is at an all-time high. I can barely keep up with the viral video tutorials by professionals, let alone those being made by younger individuals – sometimes under the age of 10! I must admit,…
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AIA Welcome Letter
Pausing for Understanding
Written by Michelle De Leon
Often overlooked when treating clients with acne is the emotional side of dealing with the condition. For youth, teasing and bullying often occurs. In some cases, this leads to depression, withdrawal, and even suicide. I have found…
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AIA Welcome Letter
Sun’s Out, Screens On
Written by Michelle De Leon
Summer is drawing near, so clients should be drawing out the sunscreen. Proper client education on sun protection is essential. Remind clients that any activity in the sun requires adequate sun protection – from long trips to…
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AIA Welcome Letter
Waxing Wins
Written by Michelle De Leon
I recently had the wonderful opportunity to spend time in Miami, Florida. There I visited with professionals in the industry and took a look at the trends and services provided in this sunny city. The biggest discovery…
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AIA Welcome Letter
This is a topic that is personal to me as I started noticing small dimples a few years ago. I keep myself in good shape but, as the years have passed, I feel as though my cellulite…
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AIA Welcome Letter
Forging Your Path in 2018
Written by Michelle De Leon
Happy New Year! I know with all the amazing and positive professionals in our industry, everyone had a fantastic fourth quarter and joyful holiday season. The month of January is all about preparation. Start planning now for…
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AIA Welcome Letter
'Tis the Season to Strategize
Written by Michelle R. De Leon
As I sit down to write my final letter of 2017, I have the opportunity to look back over this past year and, as always, it never ceases to amaze me how quickly the year went by.…
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AIA Welcome Letter
There is a quote that states, “sometimes the hardest thing to wear…is our own skin.” The mirror is not always our best friend, how many body contouring clients feel this way? We need to take a deeper…
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AIA Welcome Letter
As an educator and consultant in the aesthetic industry for over a decade, I understand that one of the most common struggles for any business owner is maintaining revenue throughout slow seasons. The most common downtime for…
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AIA Welcome Letter
Education is the golden key to success. Technology, products, and services are constantly changing in our industry. How are you ensuring that you are up-to-date with these changes? Whether you are a business owner, a new graduate,…
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AIA Welcome Letter
Machine Maintenance
Written by Michelle R. De Leon
If you own your business, aesthetic equipment machinery is one of your vehicles to success. But, there are challenges. Not only are you facing the challenges of keeping up to date with the latest technology, but there…
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AIA Welcome Letter
A Fresh Approach
Written by Michelle R. De Leon
Thank you to everyone who took the time to stop by the DERMASCOPE booth at the recent Dallas International Congress of Esthetics and Spa to say hello and catch up. This year, I had the opportunity to…
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AIA Welcome Letter
Addressing Client Challenges
Written by Michelle R. De Leon
I hope everyone is having a successful and fulfilling first quarter. I have been spending a good amount of time consulting with clients about ways to prevent and correct damage from hyperpigmentation. With such a wide variety…
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AIA Welcome Letter
Preparing for Summer
Written by Michelle R. De Leon
Summer is almost here. Are you prepared to inform more of your clients about how to properly protect their skin? Sun exposure is the primary cause of skin damage, and while most people are aware of this,…
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AIA Welcome Letter
Every year, my staff, students, and I look forward to attending the International Congress of Esthetics & Spa in Dallas. We go as a group and enjoy seeing all the new skin care products and attending the…
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AIA Welcome Letter
I hope everyone is already feeling the healthy, inspiring, positive energy of 2017! Mother Nature kicked off the New Year in Texas with a taste of winter, but only for a quick minute! With the cold weather,…
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AIA Welcome Letter
AIA’s Newest Member
Written by Michelle R. De Leon
I am honored and blessed to have this amazing opportunity to be part of Aesthetics International Association. I am a licensed aesthetician, certified laser professional – LSO, and aesthetic instructor and director for a laser academy that…
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AIA Welcome Letter
Aesthetics International Association (AIA) has returned from the International Congress of Esthetics & Spa (ICES), in beautiful, downtown Miami. That’s right, ICES moved to the beautiful Hyatt Regency Hotel & James L. Knight Center. Aside from the…
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AIA Welcome Letter
The Benefits of AIA
Written by Melissa Lawrence
Forty-four years ago, Aesthetics International Association (AIA) began its journey. As the first American aesthetics association, we have seen the industry progress, assisted in establishing separate licensing programs for aesthetics, and secured a vast array of benefits…
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AIA Welcome Letter
Until Next Year, California!
Written by Melissa Lawrence
Aesthetics International Association (AIA) is on the road again. That's right, it is tradeshow season! This time, we were warmly welcomed in sunny California at the International Congress of Esthetics & Spa, Long Beach. AIA has been…
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AIA Welcome Letter
As I sat down to write this month's letter, I could not help but feel emotional. Many people have had to face cancer at some point in their lives, whether they have battled it personally or have…
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AIA Welcome Letter
We Get to Choose!
Written by Melissa Lawrence
Each year, Grace Village Foundation hosts a week-long camping retreat for foster and adoptive families, emergency-shelter residents, and orphaned children. I have been very fortunate to be a part of this amazing experience for three years. The…
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AIA Welcome Letter
PHRC 2016: The Lone Star Edition
Written by Melissa Lawrence
Aesthetics International Association (AIA) exhibited at the International Congress of Esthetics & Spa (ICES) in Dallas, Texas and sponsored continuing education classes for the annual Professional Hair Removal Conference (PHRC).
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AIA Welcome Letter
Aesthetics International Association (AIA) traveled to the east coast last month to exhibit at the International Congress of Esthetics & Spa (ICES) in Philadelphia, Pa. AIA has been an advocate and supporter of ICES for almost two…
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AIA Welcome Letter
Staying Driven and Passionate
Written by Melissa Lawrence
Each year, the Aesthetics International Association (AIA) offers several continuing education opportunities, such as the CEU exam within each issue of DERMASCOPE Magazine. AIA also offers live events that are coordinated in conjunction with the tradeshows of…
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AIA Welcome Letter
Education Beyond the Classroom
Written by Melissa Lawrence
The mission of the Aesthetics International Association (AIA) is to “raise the standards of education and public awareness of the aesthetics industry.” This statement has never been more true.
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AIA Welcome Letter
Joining a Trade Association
Written by Melissa Lawrence
Are you interested in furthering your career but are not sure where to begin? Joining a trade association is a great place to start; there are associations for every profession or area of interest. Kelly Cherwin says,…
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AIA Welcome Letter
No Limits
Written by Melissa Lawrence
The hair removal industry is bursting with different modalities to remove unwanted hair. From the ancient techniques of threading to the current trend of lasers, there are many solutions for hair removal and even for diminishing hair…
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AIA Welcome Letter
Reigniting Passions
Written by Melissa Lawrence
As each year dawns, we find ourselves compelled to make New Year’s resolutions. Typically, we choose to lose weight, quit a bad habit, or build up funds in the savings account. While all of those are excellent…
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AIA Welcome Letter
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