The 5 Cs to Building and Sustaining a Skin Care Business In An Unprecedented TimeJune 22, 2020 at 11:00 A.M. CST (12:00 P.M. EST / 9:00 A.M. PST) In today’s unprecedented business and life climate everyone is beginning again. It has never been more important to have a plan and to be agile and able to adjust one’s business quickly. Skin care professionals must prepare…
Kick Starter Marketing: Getting Your Business Out ThereJune 8, 2020 at 11:00 A.M. CST (12:00 P.M. EST / 9:00 A.M. PST) Join Jay Shorr and Mara Shorr to discuss how to kickstart marketing in today’s climate. This webinar will discuss how to create content in a way that makes spa practices more efficient, content ideas that make sense in today’s world, major shifts in business…
Pigmentation: Disorders, Causes, and Treatments Hyperpigmentation is a complicated condition faced by many skin care professionals and consumers alike. This presentation will explore the mechanisms of melanin formation and melanocyte function, as well as associated states of hypo and hyperpigmentation. Learn why the enzymes tyrosinase, phenylalanine oxidase, and newly discovered lightening mechanisms such as melanosome transfer (MIT) and melanin stimulating hormones (MSH) inhibitors are key…
The Mechanics of Male Intimate SugaringJuly 27, 2020 at 11:00 A.M. CST (12:00 P.M. EST / 9:00 A.M. PST) Come watch the Sugar Queen and global authority on body sugaring hair removal, Lina Kennedy, perform a live demonstration of a male intimate service. Learn how to properly remove hair from male clients in their most sensitive areas. This demonstration will cover intimate sugaring, including the…
Ayurveda for AestheticiansJuly 13, 2020 at 11:00 A.M. CST (12:00 P.M. EST / 9:00 A.M. PST) Ayurveda is well established as one of the top spa trends and its principles continue to inspire innovative, holistic approaches to beauty and the spa world. This webinar will breakdown Ayurveda starting at its roots all the way to its five main principles that apply to skin care and…
We’re halfway done with 2020, but it’s not too late to get back on track and crush those goals.Learn how to set goals and crush them! This is an interactive webinar, so bring your pen and paper and together we’ll create a clear, measurable goal. Learn to chart how to crush that goal and repeat the process for creating a better business. Get get past…
Webinar Description Once spas reopen their doors for business, things will feel quite different, not only for the skin care professional but also for their clients. And everyone will have to learn to work together in new ways. The new normal for both clients and the skin care professional will center around safety and hygiene. This webinar will take a look at how to prepare…
This webinar will help skin care professionals understand the causes and solutions for different types of hyperpigmentation and how to correct and prevent damaged, discolored skin cells in all skin types. Presented by Lyn Ross, L.M.E., founder of Institut’ DERMed Clinical Skincare Master aesthetician Lyn Ross is a known expert in the field of professional aesthetics and the president and founder of Institut’ DERMed Clinical…
In an industry that is flooded with skin care professionals, how can you stand out amongst the crowd and have your clients coming back more often? In this webinar, you will learn how to enhance dermaplaning treatments to give clients spectacular results. Antiaging clients want results and now they can have them! Give clients glowing, plump skin through dermaplaning. The enhancements featured, will have your…
How Blogging Can Grow Your Books is a webinar that will focus on helping skin care professionals build an online presence to increase their business. Learn how education and virtually engaging with potential clients will fill your schedule while attracting the right clientele. Marie is a licensed medical aesthetician and certified laser technician in Scottsdale, AZ. She has been in the industry for over 15…
Learn how facial massage can take a treatment to the next level. Licensed aesthetician Marconi Rodas will demonstrate facial sculpting and detoxifying techniques. Boston born, Marconi Rodas has become one of the city’s most sought after facialists. Established in 2018, Marconi set up Marconi Castle Skincare in Chelsea, the first in the city's history. Since his arrival in the industry, Marconi’s client base has exploded…

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