Time Waits for No Client: Dealing with No-Shows and Late Arrivers
“But I had an appointment at 12:30 and it’s only 12:50. So, I’m not understanding…
READ MORE
Finessing Fine Lines: Catering Antiaging Strategies to Client Age
Last month we discussed all of the visible signs of aging: fine lines, wrinkles, dark…
READ MORE
What Are Signaling Peptides and How do They Benefit Skin?
Peptides are composed of amino acids that are sequenced together and held by a bond.…
READ MORE
It’s all in the Brush: Choosing the Right Tool for the Right Look
How many makeup brushes do you have? Do you have some that came in a…
READ MORE
Allergic Reactions and Avoiding Lawsuit with Panicky Clients
About a year ago, one of our clients, a permanent cosmetic professional, called to say…
READ MORE
Waxing Tweens and Teens: Marketing Ideas for Waxing with Younger Clients
Spas are continually looking for innovative ways to expand and grow their business. A market…
READ MORE
Round 2: Brand Conditioning
Just like we condition our minds and bodies, our businesses and the brands we create…
READ MORE
Business Booms! Knowing When to Hire Additional Staff
As consultants, we work with medical spas, day spas, and medical practices across the country.…
READ MORE
5 Tips for a Savvy Marketing Calendar
You’re running late to work and, on the way to the spa, you realize that…
READ MORE
Get the Job: Questions to Ask Yourself When Preparing for an Interview
You have surpassed your goal of completing aesthetics school and now hold the coveted “Golden…
READ MORE
The New Client Consultation: Key Questions That Will Win Customers Every Time
No matter how excellent our technical skills, every aesthetician knows that the real key to…
READ MORE
How to Become a Medical Aesthetician
The term medical aesthetician is not recognized by regulating boards, since there is no separate…
READ MORE
Medical Aesthetics: The Rise of Injectables
Injectables are a fast-growing sector of the aesthetics industry. Whether interested in adding these services…
READ MORE
What's the Scope? Understanding State by State Scope of Practice Laws
An aesthetic professional who does not have in-depth medical training in physiology means an increased…
READ MORE
What to Expect When Clients are Expecting: Acne Tips for Moms-to-Be
Pregnancy is such an incredible and exciting event in life, but many women will admit…
READ MORELogin
Next-Level Esthi: Specialize or Do it All?
- Details
- Lora Condon is an international award-winning aesthetician, guest on Dr. Oz, author of Spa Wars, and a beauty consumer a...
Industry Insights: Diversity and Inclusion
- Details
- Justin Dotterweich is the CEO of ExPürtise® and has previously held many consultative roles in the spa and wellness ind...
The Treatment Room: Healing Compromised Barriers
- Details
- Shannon Esau is the director of sales and education at Rhonda Allison Cosmeceuticals. She has more than 17 years of expe...
The Mandelic Effect: Benefits of Mandelic Acid
- Details
- Maryanne Goodman-Millensted is the in house esthetician at Vivant Skin Care. With a background in customer relations and...
First-Class Cosmetics: Teen Makeup
- Details
- Jaclyn Peresetsky is not only the owner of Skin Perfect Spas in Ohio and Florida, but she is a noted color expert, makeu...
First-Class Cosmetics: Color Analysis
- Details
- Jaclyn Peresetsky is not only the owner of Skin Perfect Spas in Ohio and Florida, but she is a noted color expert, makeu...
Formula Whiz: Phyto Enzymes
- Details
- Victoria Tabak, L.E., is a two-state licensed aesthetician and the president of Nature Pure Labs. She began her involvem...
Formula Whiz: AHAs and BHAs
- Details
- Victoria Tabak, L.E., is a two-state licensed aesthetician and the president of Nature Pure Labs. She began her involvem...
The Mandelic Effect: What is Mandelic Acid?
- Details
- Maryanne Goodman-Millensted is the in house esthetician at Vivant Skin Care. With a background in customer relations and...
Next-Level Esthi: Unlearning What You Thought You...
- Details
- Lora Condon is an international award-winning aesthetician, guest on Dr. Oz, author of Spa Wars, and a beauty consumer a...
Trending Blogs
-
Albany's Pampered Mom Contest
It's the season to celebrate moms! In honor of Mother's Day, we're looking for a…
-
Staying Disciplined
For a moment, I would like to focus our thoughts on discipline, for the main…
-
Pinterest: How to Market Your Spa
Let’s just answer the question that is running in your brain,“Who uses Pinterest?” According to…
Most Viewed Video
Justin Dotterweich Interview
- Details
- "The biggest change in the skin care industry is really consumer awareness. Twenty years ago, a client had nowhere if th...
Featured Company
Viktoria De’AnnDescription: Viktoria De’Ann was founded on a single premise…To maintain health by researching, evaluating, and employing Active Natural Biological Peptide Messengers. In 2002 Viktoria De Ann initiated the formulation of professional cosmeceuticals employing unique pe ...
We Recommend
-
Waxing Tweens and Teens: Marketing Ideas for Waxing with Younger Clients
Spas are continually looking for innovative ways to expand and grow their business. A market analysis is one way to gain a better understanding of areas in the market that may be overlooked. The insight gained may reveal niche areas of the market that are underserviced. The tween market is not a typical market targeted by spas, but is one that is growing in size…
AIA Featured School
Aesthetic Science InstituteDescription: All About Where You're Going!
The mission of the Aesthetic Science Institute is to provide an exciting and challenging learning experience that stimulates professionalism, passion and motivation for future licensed estheticians.
Prepare yourself for a ...
