Friday, 01 March 2024 11:50

Sarah Herbst

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A licensed aesthetician, Herbest is also the founder and CEO of Sugar Bar Spas.

What is your educational background, and how do you continue your education in the industry?

I am a licensed aesthetician, and I am currently working to finish my communications degree at Ohio University online. It may take me five extra years with two kids, two dogs, and three businesses, but time will pass anyways! I recently took a series of facial massage courses, and I am taking my fifteenth chemical peel course next month. I also just brought on two new machines to both of my locations. Our training with those inspired me to learn more about the tools available beyond the art of the basic facial. I never want to stop learning!

How long have you been practicing, and why did you choose this field?

I have been licensed since 2010. When I was 19, I worked at Sephora and fell in love with putting makeup on all different types of women, talking to them about their problems or successes, and celebrating or crying with them. I knew I wanted to do something in the beauty industry for the rest of my life. It was the best way I could find to connect with people, and I was good at it. When I started doing Brazilians, I realized my true gift was making people feel comfortable in uncomfortable situations – that is what I teach my staff to do. When I see my long-time employees do and say things that I would to make clients feel comfortable, my heart is full. Amanda, Michelle, and Kelly are amazing and they put their hearts into their jobs every day.

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