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Peptides, Telomeres, and Cellular Senescence – Oh My!
The phenomenon of aging and the concept of expanding the human lifespan has thrived over the last several decades. The quest for a more youthful appearance has infiltrated research for several generations. The primary causes for accelerated cellular damage or…
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Claims Over Water Issues: Preventing Loss
Day spas in America are doing well. They combine services and offer the busy client more than one option for beauty treatments. Most spa owners understand the need for professional liability and property insurance, but there are also some general…
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My Book Is Full! Now What? Smart Business Moves for the In-Demand Professional
Remember when your greatest wish as a new aesthetician was to have a full appointment book? I certainly do! It seemed like an almost impossible fantasy in those early years of my new practice. Then, gradually and with patience, my…
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Marketing Magic: 4 Channels to Fuel Growth
Growing your business isn’t easy. Without the right marketing strategies to fuel growth, building a profitable business can be extremely challenging. Identifying the right channels to market your business will help you to reach the market that you are targeting…
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Branch Out: 9 Local and Online Ways to Get the Word Out About Your Spa
One of the biggest challenges a new aesthetician will have is how to market themselves as a new skin care professional. While in school, most of the marketing and advertising is done for you – although, now, many schools are…
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Make Money with Makeup: 4 Easy Ways to Boost the Bottom Line
The core purpose of any business is to offer value to clients through products and services. However, for a business to be able to scale and grow, it has to generate revenue. A key performance indicator to measure profitability of…
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The Final Touch: Choosing a Makeup Line for Your Spa
As beauty professionals, there is no doubt that we know our products. The very nature of our business requires us to understand and use them with expert care, making it possible for clients to experience the results they desire. Of…
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Helping Clients Find their Personal Makeup Style
Did you know that makeup is one of the most immediate tools professionals have to create an instant skin transformation for beauty conscious clients? A personal makeup styling session is about helping clients choose healthy skin cosmetic options for day…
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Clever Camouflage: Using Cover Up Makeup in the Spa
Camouflage makeup is used to even skin tone, compensate for hair loss, and, particularly in the case of burn survivors, redefine features. The professional makeup artist, aesthetician, or cosmetologist may be hired for a one-time application, for example, for the…
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Playing with Pigment: Tips for Eyelash and Eyebrow Tinting
Eyelash tinting, eyebrow tinting, and henna eyebrows are an easy upgrade for any aesthetician during a facial service. Each state has different rules and regulations. Check with your state to make sure it is in the scope of your license.…
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Understanding Vitamin A and Retinol Binding Proteins to Promote Healthy Skin
Vitamin A is essential for healthy growth and development, good vision, a strong immune system, and a healthy skin barrier. In the 1960s, dermatologists commonly used vitamin A for treating acne until it was later identified as an effective vitamin…
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Nothing but the Truth: Setting Client Expectations
Client expectations often aren’t realistic. Let’s take, for example, our lovely associates in the world of hair. How many times have you sat down in a chair with an airbrushed picture of some lovely model, who more than likely is…
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Independent Contractors: Issues to be Aware of
Most spas would prefer to hire people as independent contractors. The added cost of making people employees can be staggering. Employers are assessed payroll tax on their employees and they are required to purchase worker’s compensation insurance. Checks must be…
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Round 9: Fearless Fighting
Striving in the beauty industry is not always a beautiful experience, especially if you are new to the field and are eager to establish your unique brand and business. With over 20 years of experience, I can share with you…
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The Balancing Act: How to Manage Life and Your Career
As skin care professionals, we often forget to remind ourselves that we matter, too. Day in and day out, we are pouring our time, talent, and expertise into others, often at the detriment to our own well-being and sanity. You…
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The Binge List
5:35
FORMULA WHIZ: Hemp/CBD
Featured- Details
- Victoria Tabak, L.E., is a two-state licensed aesthetician and the president of Nature Pure Labs. She began her involvem...
5:59
INDUSTRY INSIGHTS: Merchandising Mayhem
Featured- Details
- Justin Dotterweich is the CEO of ExPürtise® and has previously held many consultative roles in the spa and wellness ind...
5:39
NEXT-LEVEL ESTHI: How to Get the Job You Want
Featured- Details
- Lora Condon is an international award-winning aesthetician, guest on Dr. Oz, author of Spa Wars, and a beauty consumer a...
1:23
THE MANDELIC EFFECT: Rosacea and Mandelic Acid
Featured- Details
- Maryanne Goodman-Millensted is the in-house aesthetician at Vivant Skin Care. With a background in customer relations an...
5:19
FIRST-CLASS COSMETICS: Beauty Trend Forecasts
Featured- Details
- Jaclyn Peresetsky is not only the owner of Skin Perfect Spas in Ohio and Florida, but she is a noted color expert, makeu...
6:36
THE TREATMENT ROOM: Exfoliating and Repairing Acne...
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- Shannon Esau is the CEO and national educator at Rhonda Allison Cosmeceuticals where she oversees the company’s strategi...
10:55
THE TREATMENT ROOM: Best Pro-Treatments for Rosace...
Featured- Details
- Shannon Esau is the CEO and national educator at Rhonda Allison Cosmeceuticals where she oversees the company’s strategi...
Library Categories
Browse-worthy Blogs
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The Amazing Skin Benefits of Ginseng
Ginseng is a popular herbal supplement widely used in Asia to treat various health ailments… -
Serenity by Salt
Kalahari opened here in the Poconos with much fanfare a few years ago. My husband…
On our Shelf
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Lift Kit
The Lift Kit contains the purest peptide serums to target aging skin at its core. Our peptide serums help diminish the appearance of fine lines and wrinkles, uneven texture, and help tighten the skin to reveal true natural beautyRepechage Gold Collection
Clinically-proven, dermatologist tested and plastic surgeon recommended, this new skincare collection is based on sustainably-harvested Seaweed + Niacinimide, a form of Vitamin B3...- 0
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Crowd Pleasers
Bio France LabDescription:
With 25 years of successful industry experience in both skincare and retail, Claudio DiFiore created Bio France Lab, offering superior natural and botanical luxury skincare product at an affordable cost. Combined exposure to both product develop ...
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Next-Level Learning
Southeastern EstheticsDescription: Welcome to Southeastern Esthetics Institute, a premier esthetics training institute located in the heart of South Carolina. SEEI is more than just an esthetics training program, we are a one of a kind esthetics school that offers an intimate setting and ...
