In this digital age, you can build a business online today and even network or connect with hundreds around the world all through a device. The opportunities and potential right now to build a business and an online presence are endless. It’s possible for anyone. A detrimental part to my growth as an entrepreneur and a huge part of my success as an aesthetician has been social media and most importantly, the community that comes with it.
It’s one thing to be post content, and it’s another to actually foster real genuine relationships from your content. You could be posting a hundred things on Instagram a day but if you’re not engaging, connecting, and building relationships, who’s going to take that next step and buy your product or service?
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Kasey Boone has always had a passion for the beauty industry. After working as an aesthetician in the treatment room for over 15 years, she now has a passion to create fun, versatile tools that can be used in and out of the treatment room. She has created the amazingly soft and easy-to-use Glow Towels, Glow Skincare Cold Roller, Mini Cold Roller, and more. When Boone is not creating skin care tools or treating her clients, she is working on her new magazine and podcast, Skin and the City.