Excellent Experiences: Client Care for Business Success
by Nichelle Mosley, L.E.
All solopreneurs have thought about what it is like to experience a treatment from their own business. Taking it one step further and regularly analyzing one’s client experience is most advisable. So many things are out of the solopreneur’s control, so you must focus on what you can control. This column will discuss ways to analyze the client experience and ensure it is unforgettable.
KEEP IT CONSISTENT
Consistency is key to ensure that every client has a positive experience. Each client should be treated with the same level of care and attention, regardless of appointment time or day. Consistently great experiences result in the kind of clientele any business wants. If a client has a positive experience during their first visit, they will expect the same level of service during subsequent visits. If they don’t receive the same level of service, they may be less likely to return or recommend the business to others.
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Nichelle Mosley’s passion for aesthetics was born out of a desire to help others, after failing to find help for her own acne as a young adult. Licensed in 2015, she has worked in clinics, plastic surgery practices, dermatologists’ offices, and with family practitioners. She then opened her own clinic in 2017, Queen City Beauty Group + Wellness. She focuses on integrative aesthetics and holistic solutions to clients’ skin concerns. As a member of the International Association for Applied Corneotherapy, Mosley seeks whole-person solutions, while delivering results for clients. She is also the 2019 Skin Games Age Management Champion and 2018 Skin Games Acne Finalist.