Business

Login
Username

Password

Remember Me
/
Create an account

Name: (*)

Username: (*)

Password: (*)

Confirm Password: (*)

Email: (*)

Confirm email Address: (*)

Captcha: (*)

Fields marked with an asterisk (*) are required.

DERMASCOPE The authority on professional skin care

Marketing Prowess to Activate Consumers and Drive Growth for Aesthetic Providers

Written by Sentient

PARK CITY, UT, October 23, 2023 -- Sentient, the premier, full-service aesthetic device provider and the exclusive U.S. provider of Tixel by Sentient and Sentient Sculpt®, announces the appointment of two dynamic leaders to its executive leadership team. Brian Kirk joins as Chief Marketing Officer (CMO) and Jennifer Redmond joins as Chief Revenue Officer (CRO). These strategic additions to the c-suite reflect Sentient’s unwavering commitment…

Published in Marketing

Greetings to Goodbyes: The Ultimate Day Spa Experience

Written by Amra Lear

“Welcome to our day spa Mr. and Mrs. Jones. We have you both down for our signature couple’s massage followed by our signature facial today. It looks like you filled out the paperwork and signed the waiver online. Thank you for taking time to get those completed upon your arrival. Please follow me to your separate lockers where a spa attendant will be waiting to…

Published in Spa Improvement

Basic Training

Written by Samantha Dench

Most skin care professionals attempt to make acne skin transformation daily. They think up strict, skin-clearing regimen comprised of a combination of treatments, at-home products, and lifestyle changes, but the reality is clients do not always listen, which can lead to frustration among all involved. There are the clients who follow everything their treatment provider says to a T. Then there are the ones who…

Published in Business

Investing in Education: The Aesthetician Education Roadmap 

Written by Courtney Sykes

Education is an important factor for the longevity of a skin care professional’s career and ensures not only safety compliance but also ethical standards and the understanding of current industry trends. Skin care professionals must remain humble, with a true willingness to learn and absorb more information at all times as the industry is constantly evolving and changing. Professionals must focus on three categories of…

Published in Financial

Instagram-Ready Aesthetics: Amplifying Social Media Growth & Sales

Written by Tiffanie Orr

Social media can be overwhelming, exhausting, and disheartening at times. It can feel like a necessary evil for business owners and industry specialists with constant pressure to set yourself apart from competition and show up perfectly manicured for viewers. Social media may or may not be for everyone, but it is a free and powerful tool if you know how to utilize it in ways…

Published in Social Media