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Curb appeal is the first impression in real estate, and a spa business should also be doubly mindful of this fact. As a spa owner, presenting a clean, accessible, and inviting storefront speaks volumes to what treatments or pampering clients should expect when they walk in the door. As the number of spas and medical spas increases, it is vital to find a design theme…
Spa owners have a clear understanding of their clients, competition, and vision. They’ve started and branded their company with a distinctive personality, and most spa owners would like that to carry over into the product offerings and facial backbar. The brand has a unique marketplace niche and private labeling gives the flexibility of catering to the specific wants and needs of clients. So why should…
Aesthetic professionals are always on the quest for the latest and greatest trends, products, and equipment to enrich both their knowledge and skillsets to meet the needs of a diverse and ever-changing industry. Learning potential is enhanced through the information highway and continual discovery. The internet and social media permits skin care professionals to have easy access to information and technology to explore trending products…
First, let’s analyze and address why the current sales approach is not successful for clients. It usually ends up being any number of the following challenges: Lack of confidence ina skin care professional’sselling ability Fear of feeling pushy The clientconsultation is not focused on skin goals Unsure of the skin type and condition Being uninformed about the products Feeling a lack of confidence in what…
Acne Specialists of Nashville is the second of two locations – the first being in Oakland, California. Founded in 2012 by Julie Pruitt, Acne Specialists has helped thousands of clients suffering from acne slowly regain control of their skin. Both Pruitt and her team of acne specialists have all struggled with acne first-hand and know exactly the emotional toll it can take when left unmanaged. …

May 2021

Business Blogs

Brands of the Month

  • Celluma by Biophotas, Inc
  • Alexandria Professional
  • DMK Skin Revision Center