Anyone have a client who comes in every single month for a treatment, buys retail, and their skin still looks like a nightmare? Tanned, lined, dry, and so dehydrated it vaguely resembles parchment paper? The first time it happened, I was convinced I was the worst aesthetician in the world. But, during a marathon laundry session with my manager, who was also an aesthetician, I…
Let’s be real, being an aesthetician is super sexy right now. We are the goddesses of health and wellness on and off Instagram. We are making waves for celebrities on the red carpet. People would go without vacation rather than miss their monthly facial appointment. Alright, maybe that last one was a bit of a stretch, but you get the picture. Our job is amazing!…
What’s more important than attracting a new aesthetics client? Keeping that client. And, what’s even better than rescheduling clients? Rescheduling them to come back more often. The more frequently clients visit, the more income you can earn from those extra visits, and who doesn’t want that? But, how do you convince people to add additional appointments without giving the impression that you’re simply trying to…
If you’re currently breathing, you’ve probably been asked if you’d like an “opportunity to give your family a better life and still get to work from home!” or “afford to take the family to Disney this year, working in your spare time!” These offers sound fabulous, right? Ahhh, the good ol’ pyramid scheme. The new, less scary name for this type of company is multi-level…
If asked, most aestheticians will say that retail product sales is not one of their strongest skills. That makes sense, as skin care professionals are generally more attracted to the work of service, with its caring and helping qualities, than selling things. But, passing up product promotions not only limits one’s income, it also leaves valuable clients open to the lures and suggestions of beauty…

February 2024

Business Blogs

Brands of the Month

  • Eminence Organic Skin Care
  • Celluma by Biophotas, Inc
  • DMK Skin Revision Center

Client Care