One of the frequently asked questions I get from my clients circles around training staff. Staff education is, in my opinion, highly crucial for several reasons: It gives clients confidence in your ability to deliver service. It helps to establish a minimum standard of service delivered by your team. It keeps the business current. It creates an environment in which the team feels secure in…
Let’s face it, working in a spa is hardly ever boring. No two days are the same. Tuesday might be low key and quiet, but the next day could be a train wreck of mis-scheduled clients and no shows. It’s a mixed bag for sure. The same can be said for co-workers. As someone who has been in the industry for over a decade, I’ve…

Motivation Maker: 5 Ways to Motivate Employees

Written by Mara Shorr, BS, CAC II-XIV and Jay A. Shorr, BS, MBM-C, CAC I-XIV
It’s a fact: without a staff and team that’s excited and motivated to help the business succeed, nothing else matters. Having great services and excellent care mean nothing if the staff is not excited to perform, sell, and market them, or if a client spots an unhappy staff and unfriendly faces the second they walk in the door. So, how can you motivate your team…

Hiring: Avoiding Resume Red Flags

Written by Mara Shorr, BS, CAC II-XIV and Jay A. Shorr, BA, MBM-C, CAC I-XIV
Let’s be honest for a moment. We have sorted through more than a thousand resumes in the past month alone. What is out there? Well, it is not pretty, folks! We have heard it all: “there’s no good help in Miami,” “it’s different here in New York,” “people don’t stay in jobs here in Houston like they do in other cities.” Unfortunately, hiring great staff…
by Mara Shorr, B.S., CAC II-XII and Jay A. Shorr, B.A., MBM-C, CAC I-XII You have already done the heavy lifting. You created the perfect job description and scoured the internet. You racked the brains of everyone you know for the candidates, did the interviews, and ran the background checks. You hired the perfect employees and you are watching them thrive! Now, it is time…

February 2024

Business Blogs

Brands of the Month

  • Face Reality Skincare
  • Celluma by Biophotas, Inc
  • DMK Skin Revision Center

Employee Relations

  • Hiring: Avoiding Resume Red Flags
    Hiring: Avoiding Resume Red Flags Let’s be honest for a moment. We have sorted through more than a thousand resumes…
  • Obstacles
    Obstacles Obstacles await us in many forms. They test our will as well as our resources.…
  • Priorities
    Priorities Anyone with modest experience setting and pursuing goals can confirm that unexpected obstacles are part…