One of the most important steps in your practice is to take the time to perform a thorough skin analysis with a client (whether old or new). A brief look at their face does not provide enough information to sanction a more insightful, comprehensive profile to establish a more accurate pathway for long-term skin correction. Old paradigms no longer work. Statements such as normal-dry, combination,…
The award-winning Woodhouse Day Spa, founded in 2001 by Jeni Garrett, is an upscale chain of day spas with 30 locations across the United States. Each location prides itself on providing one-of-a-kind, exceptional service – from house-diffused aromatherapy oils to handwritten thank you notes. Woodhouse offers more than 40 different treatments that encompass skin and body care, hand and foot care, massage therapy, specialty treatments…
Aesthetics is a growing field with a variety of opportunities.A career in aesthetics requires continuing education to be successful. Some states call for a specific number of continuing education hours and even dictate the topics of study required to renew your license; other states have no requirements at all. Whether it is required or not should not be a deciding factor on advancing your knowledge.…

Building Your Credentials as a Clinician

Written by Danae Markland, LE
Each of us has the potential to become more as a skin health professional than our license could ever reflect. As clinicians, we have the unique opportunity to change the way a person thinks about themselves — to help improve their self-image and self-esteem. Whether specializing in relaxing facials, makeup application, hair removal services or chemical peels, we all have the ability to make someone…

Networking in a Modern Age

Written by Louis Silberman
Networking has changed a lot in the past decade. When I opened my first medical spa in 2003, the majority of communication with my customers was accomplished via newspaper advertisements, flyers, direct mailers and telephone calls. While I still use those methods today, there are other elements of modern networking that cannot be ignored if you want to have a thriving aesthetic practice. The Internet…

April 2024

Business Blogs

Brands of the Month

  • Face Reality Skincare
  • Repechage
  • Celluma by Biophotas, Inc