Unhealthy self-esteem is closely linked to an unhealthy addiction to perfectionism. This addiction breeds more insecurity, which further decimates self-esteem. Many have watched others endure great stress to be perfect, only to discover perfection only exists behind…
As the months speed by and seasons change, skin undergoes changes too, such as dehydration, flaking, roughness, redness, and cracks – all of which are signs of imbalance in the epidermis and dermis. Facial treatments can re-establish…
Sleep is a time to recover, repair, and restore damage to the body that is created from the stresses of the day. In response to stress, people produce more cortisol. High levels of cortisol suppress serotonin, the…
People are curious by nature and, for the most part, the more they know, the more likely they are to either try something new, make recommendations to friends and family, or become repeat customers. Taking advantage of…
In the age of social media, it is easy for everyone to think they are an expert. From DIY posts with beauty influencers to promotional videos filling Instagram story feeds, there is no shortage of at-home beauty…
Scientific advances in health and skin care have created excitement among today’s aesthetic professionals. It has also caused concern that the role of the aesthetician could be marginalized or even rendered obsolete through technological progress. This concern…
The era of beards has been resurrected. Beards are trending and men are grooming their facial hair with pride. Savvy beard growers are investing a lot in their grooming and maintenance. The way a man styles, trims,…
The spa industry is a trade of hospitality and service. At its center are friendliness, warmth, compassion, and giving. Creating this atmosphere is not optional; it is a must. Clients expect skin care professionals to create a…
Almost a decade ago, there was a client that would come to the spa with a whiskey in one hand and an unlit cigar in the other. Although he would not drink the alcohol during the treatment…
Broken capillaries are inefficient, useless vessels. These tiny, web-like vessels can appear anywhere on the body, but are predominately present on the face and legs, which can make clients extremely self-conscious. When treating broken capillaries, it is…
Asevere sunburn may result in sunburn blisters. These blisters are a painful experience for anyone that exposes themselves to too much sun. Overexposure to the sun causes a bubble that forms under the skin and becomes filled…
The eyes, skin, and liver are extremely sensitive during the summer months. Whether professionals are working with clients to achieve healthy summer skin or treating clients who struggle with acne, rosacea, or eczema, there are lessons to…
Obtaining your aesthetics or cosmetology license is one of the smartest moves you can make for your future. As the economy fluctuates, there has been stability for jobs in the skin care industry. Generally, after graduating from…
When most people hear the words skin and oil in the same sentence, they cringe as they think of a greasy, spotty complexion; they envision skin that is not the picture of health. Thus, the idea of…
Stretch marks are the bane of most people's existence. For some, they are a reason to hide; for others they are a reason to go to the spa or the dermatologist to try any and every treatment…
Extractions are extremely beneficial for clearing pores and facilitating clear skin. While extractions should be left to skin care professionals, it is helpful for clients to know a safe way to perform them at home, in case of…
For aestheticians, massage therapists, energy workers, and other hands-on practitioners, the level of stress they feel can have a negative impact on their clients and business. Stress affects more than just the person feeling it; it spreads…
Just as it is important to cool down the body after working out, it is vital to educate clients about taking care of their skin post-workout. Skin care professionals should make their clients aware of the following…
When it comes to professional treatments that have gone wrong, there can be several different causes, including allergic reactions, equipment malfunctions, and misdiagnoses. The most important actions skin care professionals can take to help their clients is…
Today, clients are more connected than ever and it is important to have a well-established online presence for the spa in order to attract and retain clientele. Fortunately, establishing an online footprint does not have to cost…
Getting the opportunity to educate young clients about maintaining healthy skin practices is rewarding. Even a teenage eyebrow client is a great candidate with which to start a healthy skin conversation. These small opportunities to educate young…
As the first person clients communicate with, on the phone and upon entering the spa, a spa receptionist needs to make a lasting first impression. A great receptionist is on the front lines and has a professional…
A primary consideration regarding skin sensitivities is the possibility of underlying internal factors that may provoke inflammation, such as medications and allergies. These factors often equate to both acute and chronic skin sensitization. A thorough consultation and…
Properly storing cosmetics in a business or on a vanity can sometimes be a challenge. Despite the challenge, it is important to store makeup in the correct manner because cosmetics can harbor bacteria and mold, causing unnecessary…
Unfortunately, there is no such thing as a perfect homecare regimen because nobody's skin is the same and everybody's skin is ever changing. That is why clients need skin care professionals. Some professionals are truly missing an…
Many professionals feel overwhelmed at the thought of purchasing equipment. While individual equipment needs may vary, all professionals are looking for quality equipment from a reputable manufacturer. The following five rules will help professionals avoid common purchasing…
Heading straight to bed and curling up underneath the comforter is especially tempting after a long day. However, this ceremonious event cannot take place without first removing any makeup. Removing makeup is crucial in preventing a plethora…
Many skin care professionals have a salon, spa, or private aesthetic practice and want to know the best way to price their services. Some professionals have checked the local competition to find the average rate for facials,…
One of the most common occurrences in waxing is skin lifting or tearing. Professionals should understand the difference between the two so that they can better determine if they can help soothe the client’s skin or if…
Love what you do. Be passionate about your profession. Do you love the study and care of skin and are you a people person? Do you get gratification from helping others? The aesthetics industry is one of…
In the skin care industry, a ‘specialty product’ is a complementary product that offers exclusive benefits and targeted-problem solutions far better than the standard, daily-recommended skin care essentials. Specialty products, as the words imply, are items that…
As women, we live in a world where the standards of beauty and youthfulness are set incredibly high. Even when we are healthy, it can often be hard to face the mirror.
Depending on the client’s age, the makeup artist will need to assist the client with an age-appropriate look. Some young clients want to start using all kinds of makeup at a very young age. My advice is…
No matter how great your customer service is, challenging situations will always arise. You need to be prepared so that you know how to deal with these situations before they occur.
Skin care professionals should begin by differentiating themselves from department stores and retailers by doing all consultations in the treatment room. The client should be laid down, skin cleansed, then analyzed through a magnifying lens. Find out…
You are itching to grow, and believe me, we know the feeling! There comes a time when partnering with a physician appears to be the next logical step… congratulations on being ready to take it! Wondering what…
Competition is everywhere. We compete with other aestheticians, businesses, the media, and cosmetic retailers, but we are also competing with ourselves if we are not sharing our talent and products with clients. Communication is the number one…
Your relationship with the customer is most important, so whatever the mistake or client’s opinion of the pricing in this scenario, the demeanor in which the client is regarded for is most important.
You might notice that clients are increasingly savvy about how to properly manage their skin at home. With the availability of skin care lines and anti-aging formulations in a range of price points, most of the women…
The aesthetics industry continues to grow and with that, so does the number of licensed skin care professionals. I have been in the aesthetic industry for 20 years and have trained aestheticians to work in a medical…
Achemical peel burn is every skin care professional’s worst nightmare, but no matter how skilled the professional, burns can happen. The causes can be many – an undiagnosed skin condition or undisclosed medication, perhaps even sun exposure…
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