The more you know about patient care, business, the arts, or just life in general; the more you can offer to your patients, your community, and your career. Professional and personal development improves existing and adds new skills, builds on your existing knowledge base, and gives you fresh perspectives of the world around you. As you develop yourself professionally and personally and apply what you…

Tis’ the season to creatively promote skin care! Well into the early fall, most salons and retailers start to get ready for the holiday season. They ramp up inventory, consider hiring more staff and plan special deals and marketing for the biggest selling season of the year. Once it comes time to start making the important marketing decisions that attract shoppers and clientele, all too…

This article addresses questions aestheticians frequently ask as they are trying to make wise choices to further their education, develop existing skills and knowledge, expand their earning capabilities, and fulfill requirements set by their states to practice their trade. While this information may provide some resources – view the list below – it is neither a guideline nor a comprehensive analysis on education currently available…

Summertime can be a wonderful opportunity for spa therapists and technicians to become busy with summer-inspired upgrades to treatments. By combining your awareness of your client’s needs and preferences with knowledge of the products you offer, you can easily “up sell” a treatment. You help a client decide to purchase a little extra something or “upgrade” a level before starting the treatment. It does not…