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by Melinda Minton Selling retail is an essential part of a well run spa. This is true not only because the additional revenue is so crucial to a spa's bottom line, but also because prescriptive home care is the necessary second step to the professional care given to a client in the spa. While mastering the retail sale can be difficult from a team or…
I have the best job in the world. I get paid to visit spas and experience spa services all over the world. I also own a spa and get to evaluate my staff members by receiving facials, massages, and body treatments from them on a regular basis. Not a bad gig, huh? As you might imagine, when I talk about what I do, people tend…

Fully Equipped

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I am often asked the question, “What equipment should I invest in?”, by colleagues who are new to the industry or those trying to decide what piece of equipment they should add next to their current inventory of modalities. My response is always, “What do you want to achieve?” Our equipment choices should be based on how the chosen equipment will support the treatment offering…
Hopefully when you decided to become an aesthetician, your main deciding factor was your passion; Passion to help others look and feel better. It’s no secret that having passion for what you do is a major factor in an overall success formula. And, when you combine passion with skills, your chances for success are even greater, but your formula remains incomplete. You need a solid…
Remember your first grade teacher and how kind and wonderful she or he was? Did they teach you how to read, write, or tie your shoe? What makes a particular teacher or instructor stand out? Maybe it wasn’t your first grade teacher that left such an impression. Maybe it was your high school math teacher, your professor in college, or maybe your aesthetics instructor? The…

April 2024

Business Blogs

Brands of the Month

  • Eminence Organic Skin Care.
  • DMK Skin Revision Center
  • Skin Script