With all of the growth in the spa industry some of us curious minds are wondering just where all of this is going. Just five years ago, I recall delivering lectures to anxious crowds of newcomers, corporate drop outs, physicians, aestheticians, and spa owners. We discussed trends, tips, and spa management. While many would say that the spa industry is slowing down, I liken it…

As a spa professional, you want to provide the best possible treatment for your clients. Providing the best treatment is reliant on 50 percent technique and 50 percent product. In aesthetic or massage therapy school, often the emphasis is put more on learning the right technique and less about teaching the basics of natural ingredients and how to select quality products for your business. In…

Every day an estimated 123 million people are using the Internet for all kinds of business including banking, paying bills, shopping, research, and entertainment. Some of the most popular sites include Ebay.com, AOL.com, MSN.com, Yahoo.com, Myspace.com, Craigslist.org, and Amazon.com. The majority of people on the Internet are using it to research new products. If you’re not competitive in this market you are missing a significant…

We frequently encounter questions such as: what is the best way to handle a disgruntled client? Why are we having problems mastering waxing? Where can we go for answers? Expanding your knowledge is the most powerful investment you can make to further your growth not only professionally, but financially. Education is a must from the novice therapist to the seasoned aesthetician. The opportunities to attend…