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More than any other profession the field of aesthetics captures what it is to be beautiful.  Being an aesthetician is like living a fantasy in the adult work world. Above all other occupations, it stands alone because it is the only professional arena where if you have the right look, personality, talent and brains you can enter center stage and still be in true character.…

Post It, Tweet that, Friend Me

Written by Lake Louise
If you’re anything like me, you’ve been wondering, “What’s all this fuss about Twitter and Facebook? I do not get it. Why would anyone care about what I’m thinking or doing?” Well, I finally took the leap and journeyed into this cyberworld to find out what all this fuss was about and how I could become involved. I am pleased to report that it has…
As the spa, beauty, and aesthetics business becomes more sophisticated – and advertises more services that purport to retard the aging process, overcome damage to the skin and promote greater health through the wonders of modern chemistry, natural products or spa-based treatments – it is useful to have a basic understanding of the potential legal ramifications of offering these services and products in a spa…
Have you ever asked your clients what it is that keeps them purchasing their favorite skin care product? Do so and you will hear everything from “It reduces the fine lines on my face” to “It feels great on my skin” and “I love the smell.” These answers, and others, speak to the art that is skin care product formulation. Through a delicate balance of…
It is always nice to believe that people don't "judge a book by its cover." Unfortunately, that does not happen in reality. People do judge other people and businesses by their physical appearance, and this is a fact that I do not see changing. Aesthetics may be a branch or anatomical science, but it is still a part of the beauty industry. Your professional image…

February 2024

Business Blogs

Brands of the Month

  • DMK Skin Revision Center
  • Celluma by Biophotas, Inc
  • Repechage