When you create your spa menu, you should be clear about representing your level of knowledge, your training, and who and what you are. Choose a business model that differentiates you from others. Your menu should be a testament to your skin care philosophy and your personal strengths as a professional. Once you figure this out, you need to take into consideration the marketplace in…
It is likely as a practicing skin care professional that you are working hard to grow your clientele and fill your book. Maybe you are seeing upwards of eight to 15 clients a day. Whether you rent space or own a spa, the busier you become, the harder it is to balance everything. The better part of the day is spent providing facials, hair removal…

Spa Radiance

Written by Carly LoJacono with Glodow Nead Communications
Spa Radiance, located in San Francisco’s affluent Cow Hollow District, recently received a major makeover by local interior designer Jay Jeffers.
Facials are changing from the old-fashioned European to more clinical facial treatments. At one time, a client would seek out an aesthetician for skin maintenance; whereas, today a client seeks out an aesthetician to treat skin, which requires more instant results. The world of skin therapy has evolved into treatments targeting certain skin conditions in less time. Clients formerly received multiple treatments from an aesthetician…
When choosing which social media platform to utilize for your business, the goal is to pick the one that has the audience that best fits your company. After all, it takes a lot of time and resources to manage social media across all platforms. So it is wise to choose what best works for your business’ needs.

April 2024

Business Blogs

Brands of the Month

  • DMK Skin Revision Center
  • Repechage
  • Face Reality Skincare