Innovative Client Consultations: The Key to Client Retention

Written by Courtney Griffin Freeman, L.E.
Your goal: to capture your client, to inspire them to embrace your words and treatment protocols by truly laying out a plan of action that is different, unique and exciting! You want to wow your clients and reel them in with your knowledge, skill, and gusto. By creating the ultimate client consultation experience, you will gain a new perspective in your treatment plans, but also…
When establishing relationships with your clients, it is important that they feel comfortable prior to receiving a treatment. In order to make a lasting impression, there are many things to take into account that will benefit, or hinder, the client’s overall experience. The client’s comfort level may be the determining factor in whether or not they return to your spa to receive another treatment. From…

Making Your Routine a Habit

Written by Amra Lear, L.M.E., L.E.
Walk into work, place away your belongings, look at your books to see the upcoming appointments and clients for the day and then start prepping your room – another day on the job. This is a routine performed every time you go to work and the only thing that changes is the amount of treatments that will be given. We tend to be habitual in…
You hear about the importance of diversification all the time – businesses must diversify their product offerings; investors must diversify their holdings; job applicants must diversify their skill set, and so on. Chances are... you have already diversified your spa menu offerings; however, are you prepared to work with an ethnically diverse clientele?
Our feet are the literal foundation to our bodies. They are the reason we can stand upright and achieve various tasks such as walking, running, skipping, dancing and jumping. Throughout time, they have inspired positive feelings of fascination, adoration, obsession and intrigue, as well as negative sensibilities of repugnance and disgust. Oftentimes, they spend their time hidden away.

April 2024

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Brands of the Month

  • Skin Script
  • Face Reality Skincare
  • DMK Skin Revision Center

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