Two heads are always better than one and, in many cases, two businesses are better than one, especially when they come together.
Many of us tend to become individualized and get into our own world, then all of a sudden it becomes hard to consider someone else – someone else’s business – let alone sharing what we have worked so hard for. We often become fearful of giving away too much of our power. Let me remind you that power is not what you hold onto. Being powerful is often what you are able to let go of. Be careful of your perception of the word power.
Let me just say, it is not wrong to protect what you have worked long and hard for; however, there is a difference when it comes to collaboration versus competition.
Are you a collaboration wanna-be? Do you want to collaborate, but as soon as you come close to something good or someone asks you a question that makes you feel you’re giving up power, you run away in fear of giving up too much, as you’re faced head on with what you may perceive as competition?
Are you serious about coming together and making a real positive impact for clients and your community?
In reality, you are your only competition. Entrepreneurs often think of collaborating or joining alliances as handing over part of their business, but this simply is not true, so do not buy into the lie. Collaboration is just like networking but way better.
Are you confident? In order to join forces and come together with another business, you must be secure within yourself and within what you are offering first. If you are not there yet, that is okay.
Get to know what it is you need to work on and get it together. You have what it takes. I invite you to read my other “Bare Knuckle Esthi” articles and get a good dose of punching power.
Step out and learn something new. Let’s be honest. You do not know everything, nor should you. Not only is collaborating fun, but it is vital to keep learning in business, even if it does not pertain to your specific trade. Some of the most successful collaborations involve two different businesses bringing together different skillsets, strengths, and perspectives. When that happens, you will begin to surround yourself with new learning opportunities.
It is not a competition; it is simply a way of thinking about your current business relationships. Perspective is everything. Get out of your head and get a fresh perspective. Take a leap of faith and collaborate.
Your creativity will be triggered – you will go beyond what you do and see each day. If you allow it, it will be inspiring and will help you think in a new way. You will gain new perspective to different kinds of possible alliances, including industry leaders, nonprofit organizations, chambers of commerce, former employers, and more.
Collaboration does not necessarily require significant time or any real financial investment. If you can think creatively, you will be surprised at how much you can achieve.
Delilah Matos, founder of Beautiful Fighter, has been a licensed skin care therapist for 20 years. She started beauty school and working in salons while still in high school. She discovered her niche within the industry and moved into research and branding. Matos is a sought-after professional delivering quality treatments and products. She believes that everyone has the power to fight for what they believe in and has packaged her vision into an empowering skin care and lifestyle brand, Beautiful Fighter. Whether it is aging, acne, or dealing with sensitive skin, Matos’ message is that individuals can “face it beautifully and win.” beautifulfighter.com