Facelifts are up! Data released by The American Society for Aesthetic Plastic Surgery shows that in 2017, non-surgical skin tightening increased by 15.1 percent. Face lifts ranked sixth in the surgical category, up 21.8 percent from 2016. So, how can aestheticians’ services be a part of this trend? Since many clients prefer less invasive face-lifting options, it is important to make some changes in facial…
When asked what comes to mind when thinking of the spa industry, many would answer with words such as “wellness,” “relaxation,” and “health.” Ideally, these are the very objectives that sit atop the priority lists of spa owners, massage therapists, and anyone else providing in-house services for their clients. These are reasons why many professionals go into this business in the first place – to…

First is the Worst: Brazilian Waxing

Written by Shelly Steadman
At this point, you can probably spot a first-time Brazilian client the moment you head to the waiting area to greet them. She’s going to have at least one person with her for support, she’s laughing nervously and glancing around trying to figure out what everyone else is getting, and, as you walk her back (without her friend), she’s already asking questions. “How many of…
Let’s face it: shaving is a drag, tweezing is a pain, and waxing is messy. For these reasons, medical hair removal – including the use of lasers, intense pulsed light (IPL), and electrolysis – has become increasingly popular over the past decade and, in terms of technology, it has come a long way. But, which treatment is right for you and your clients? LASER HAIR…
Spas are continually looking for innovative ways to expand and grow their business. A market analysis is one way to gain a better understanding of areas in the market that may be overlooked. The insight gained may reveal niche areas of the market that are underserviced. The tween market is not a typical market targeted by spas, but is one that is growing in size…
In a remarkable process of self-renewal, the epidermis goes through the process of keratinization, in which cells rise to the surface and are sloughed away over the course of four to six weeks. As we age, however, cell turnover declines, influencing a variety of physiological changes, which can affect the tone and texture of the skin. The most common treatment sought to remedy this decline…

What Is Physical Exfoliation?

Written by Lyn Ross, L.M.E.
There are two categories of exfoliants: physical and chemical. Chemical exfoliators are acids applied to the skin to assist in the shedding of dead skin cells. In this article, we will focus on physical exfoliation methods designed for that purpose. Physical exfoliation ingredients and devices are not new. In fact, ingredients such as sugar, salt, grains, shells, and even baking soda have been used for…
Exfoliation is a vital part of every skin care regimen with numerous benefits. Granular exfoliation (scrubs) provides a tremendous difference in the health and beauty of the skin. Today’s aesthetic market offers an abundance of facial scrubs making refining and retexturizing to reveal younger-looking skin effortless. Clients may already have a preferred regimen, including a cleanser, serums, eye cream, masks, moisturizers, and sunscreen. Visible improvement…
 I still remember the first time I dropped wax in a client’s hair. “Don’t be silly. Of course, I won’t have to cut it out,” I tried to convince myself – but my stomach churned with anxiety. This was not something we covered in aesthetics school. I would have remembered a class on removing wax from a client’s scalp. As I looked down, I had…
With winter upon us, the cooler weather brings about cozy sweaters, long pants, and, often, little desire for clients to keep up with their waxing services. With the change in season, getting dressed each morning now requires layer upon layer of clothing and no perceived need for hair removal services. Here are some tips and tricks to educate clients and keep them coming back, even…

Year-Round Success: A Guide to Seasonal Body Treatments

Written by Heather J. Kreider, L.E., R.N.
While it is true that seasonal treatments are here today and gone tomorrow, they can deliver a lasting impact on a spa’s reputation and revenue potential. Visits to spas and resorts often fluctuate according to the time of year and a spa’s location. So, when visits wane, offering unique, seasonally-inspired treatments services to the menu can attract guests that are yearning for something fresh and…
Most facials end at the clavicle or bottom of the throat. The approach to “facials” used in the last four decades was bothersome. Traditionally, a facial seemed to be a cleanse, massage, mask, or machine mask (galvanic masks were very popular in the 1930s). A toner usually followed this and, finally, a nurturing cream was applied. The variety of exotic creams applied in salons of…

Baby Got Back Treatments

Written by Amra Lear, L.E., L.M.T.
Looking into the mirror, body parallel to its reflection, the eyes target a disturbance to the integumentary system. Focused solely on the pigmented eruption that surfaced over night as the mind danced in dream and its limbs shifted by unconscious movement, the day begins with a systemic response to check for more unwarranted changes. The eyes scan both body and skin for what they can…
The benefit of learning to be a great waxer is that it can produce an excellent income with minimum investment and little overhead. The benefit of waxing for clients is smooth and hairless skin. Simply put, hairless skin looks and feels softer, smoother, cleaner, clearer, and younger. Jerry Seinfeld is quoted as saying, “I know I am never going to understand women. I’ll never understand…
By now, most have heard of the trend called sugaring. As part of the growing trend to be more conscious about what goes in and on the body, many consumers have turned to body sugaring as a more skin-friendly choice for hair removal. Not only is it a simple and effective service, but the return on investment for both client and practitioner is monumental. BENEFITS…
When it comes to exfoliation, the skin care industry is rich with options, each providing a variety of results. Understanding the differences between various modalities can not only aid professionals in equipping their spas with the right tools, it can also help in knowing which method to choose based on each client’s desired results and expectations for downtime and cost. Most are probably familiar with…
Waxing has gone through a number of changes and advancements over the years in an effort to make a once very uncomfortable service into a much more comfortable one. It continues to grow in its popularity as a reliable, quick, and efficient means of hair removal. Waxing also yields high margins, making it a profitable spa service and one that builds a loyal clientele by…
When the National Rosacea Society published the first diagnostic guidelines for rosacea in 2002, it ushered in an unprecedented era of research into this widespread, chronic facial skin disorder now estimated to affect more than 16 million Americans. This has led not only to major advances in the understanding of the disease, but important insights into how to recognize and treat it. “Even though signs…
For exfoliation straight from the kitchen cupboard, some clients may turn to making their own DIY scrubs. Here are four quick recipes that clients can make in the comfort of their home – quickly and with no fuss. THE BASICS A basic scrub consists of an exfoliant, carrier oil, and aroma. The exfoliant is usually a gritty substance of some sort. The carrier oil is…
Millions of men and women have skin sensitivities that prevent them from wearing jewelry made from certain materials. While the type of metal the jewelry is made from is what typically results in unpleasant reactions for people with allergies, choosing pieces made with certain gemstones could actually help the skin, in some cases. Gems and crystals have been prized for millennia – not only for…
This time of year is a beautiful, transitional season between fall and winter. But, with waxing being the bread and butter for most spas, and the majority of clients staying covered up during the colder months, it usually marks the start of a quieter time. That is why, it is the perfect opportunity to reflect on business and plant seeds for future success. Here are…
From the moment a client enters the spa to the moment they leave, everything they experience becomes part of their overall experience – and these days, experience is everything. Often overlooked, scent can play a vital role in creating a sensory wellness experience for each client, and incorporating essential oils effectively is key in doing so. Mental health is one of the most talked about…
What do sweating, diet, and social media have to do with teenage breakouts? Which conditions can be misdiagnosed as acne because of similar features? Why is having a teenage facial as part of the spa menu invaluable? Get in the know on all things teenage-client related. Teenage skin is just like the teenage years – it can be fraught with ups and downs and difficult…
Red, painful, unsightly bumps – for some clients, hair removal and folliculitis are synonymous. Learning about the very common condition and taking simple, game-changing precautions in pre- and post-treatment care can not only improve client satisfaction, it can garner trust, raise client expectations, and set the spa as a standard when it comes to hair removal. Folliculitis is a very common skin condition that can…
A few years back, I received a laser hair removal treatment on my legs. The laser machine was defective, causing waves of excessive energy as it hit my skin. The heat sensation I usually experienced from my previous treatments was tolerable but, during this session, I noticed an uncomfortable amount of heat with each pulse. At that time, I should have told the aesthetician what…
It is that time of year again – when people crave those sun rays and show off their skin. Exfoliation is an important step in any skin care routine to help clients achieve that smooth, healthy summer glow. Before getting into the mechanics and details of physical exfoliation, it is important to review the basics. The skin is the body’s largest organ and is a…
When it comes to anti-aging equipment, the variety of products and modalities available to professionals today is incredible, to say the least. Yet, having so many options at one’s disposal can be overwhelming, especially when trying to maximize efficiency, client satisfaction, and profits. What factors should be considered when trying to decide between LED and microcurrent or galvanic and radio frequency? With all the constant…
Injectables are now a staple of ageless skin and the trend is continuing on. It is invaluable to know some basics about what is out there, even if injectables are not offered at the spa. Fillers and injectables complement a thorough skin regimen and can increase client satisfaction. New formulations even contain smoother gel formulations and come with lidocaine built in for more comfort. The…
There is no arguing that the tension relief resulting from a massage is a treat worth splurging for. However, the benefits of massage do not have to be experienced only seldom, nor thought of as an indulgence reserved for special occasions. These essential facts and tips can help clients shift their perspective and professionals improve overall experience – making massage a regular, essential, and lucrative…
Peel first, mechanical exfoliation second. Or is it mechanical exfoliation first, peel second? The truth is, the order in which exfoliants are layered does matter. In fact, a variety of desired results can be achieved, depending on how treatments are layered. Find out how different exfoliants work and the benefits associated with various methods of layering them. To address consumer demands, today’s aesthetician must be…

10 Things About: Ayurvedic Skin Care

Written by Melanie Sachs, co-owner of Diamond Way Ayurveda
Ayurveda is India’s traditional system of healing. It is holistic, meaning it views each unique individual as an intricately connected network of energy that has a body, mind, and soul. The ayurvedic approach to skin care comes from naming outer, inner, and secret beauties. In Ayurveda there are three aspects of beauty. Outer beauty covers all aspects of caring for and beautifying physical beauty including…
Flu season may have come to an end, but detox fever is alive and well. From juice fasts to colon cleanses, detoxes have been a colossal craze in holistic approaches to health for some time now. Mixed into the craze is underarm detoxing – a popular trend in natural underarm care. There is no denying that many traditional deodorants and antiperspirants are loaded with harsh…

A Knead for Release: Eliminating Fine Lines with Massage

Written by by Boldijarre Koronczay and Brian Goodwin
Perhaps the greatest connection professionals have with clients in the spa world is their hands. Hands are a tool for massage that can reduce tension, impart a radiant glow to the skin, and rejuvenate the mind, body, and spirit. Many times, clients come into the spa and stress is written all over their faces. Stress increases muscle tension, causing the skin to fold and creating…
Body sugaring has been a staple of the beauty and skin care industries for a long time; it originated as an ancient Egyptian method of hair removal. As time has evolved, so, too, has sugaring. The professional technique that revolutionized the way sugaring is performed arrived on the market 25 years ago and has been one of the most sought-after hair removal techniques ever since.…
Reflexology is an effective form of therapeutic foot treatment that aims to treat the client from a mind-body-spirit perspective. Reflexology cannot isolate a disease such as cancer and treat it symptomatically, nor does it work on a problem organ or body system. This treatment works with a focus of inducing a state of balance and harmony. As a holistic therapy, reflexology aims to treat the…

10 Things About Dry Brushing

Written by Lydia Sarfati, founder and CEO of Repêchage
Dry brushing, a method of cleaning and exfoliating the skin, has been around for thousands of years, but has recently become popular again. Key benefits of dry brushing include increased energy, smoother skin, and an overall better feeling. One of the best benefits of dry brushing is the cost; body treatment machines, whether for the spa or at home, can cost upwards of $23,000.

Flavor Your Menu with Full-Body Facials

Written by Courtney La Marine, L.E.
Most spas currently offer facials, but more and more spas are beginning to spice up their menus with similar treatments for the body. Keep clients happy from head to toe. Learn tips for incorporating back, buttock, shoulder, arm, hand, and foot facials. Skin care professionals now have many facial treatments to choose from and those options consistently change as the beauty industry evolves. Professionals have…
Historically, psoriasis was not always understood or treated effectively. Although treatments and attitudes towards the disease have evolved, those living with the disease still endure much difficulty. Today, understanding the history, clinical types, contributing factors, and available treatments of psoriasis can help professionals provide relief to clients who may be suffering from it.

Be Hairful! Protecting Clients from The Harsh Side Effects Of Waxing

Written by Ottmar Stubler, President of PFB Vanish
While unpleasant, side effects of waxing, like ingrown hairs, dark spots, redness, irritation, and over-exposure, are a reality. However, the right arsenal of pre- and post-waxing products can help to ease the burden of such unwanted reactions. Rrrrriiiiiiiipppppppp! This is the sound every waxing client dreads! They know the feeling that comes along with it! It’s the number one job of every aesthetician to try…
Most people know saké as the drink that accompanies sushi or other Japanese dishes. Aside from being a rice wine beverage, it actually has many benefits for the skin and body. Saké contains 18 different amino acids – the building blocks of protein – which are produced during the brewing process. Amino acids are critical to life, yet the body can only produce 10 of…

Waxing Tips and Tricks

Written by Lilliane Caron
Though waxing is the oldest form of hair removal in the world, it is a method that is ever-evolving. Types of waxes and techniques are constantly changing. What doesn’t change, however, is the need for a speedy, relatively painless process for clients. The demand for hair-free, smooth skin is as popular as ever. Options now include waxing, sugaring, threading, hair removal creams, IPL, and laser.…
What does the term “peel” actually mean? Find out which exfoliation treatments can be considered peels and learn the pros and cons of using medical versus alpha hydroxy acid peels, alkaline treatments, scrubs, and more! The word “peel” has been a primary catch phrase in the skin care industry for over 50 years. The suggestion has always been to peel off a layer…
There is much research supporting the use of light as a source of therapy for various skin conditions. But, it can even be beneficial on a cellular level!
Though a new wave of body positivity has emerged embracing women of all shapes and sizes, the sentiments surrounding cellulite are largely unchanged – it is still seen as undesirable. Store shelves are lined with products promising to diminish the appearance of dimpling. Medical spas offer treatments boasting longer-lasting results. But, will there ever be a cure?

The Paraffin Tub Alternative

Written by Kristine Sartore, vice president of sales, marketing, and business development at Spa Revolutions
Paraffin treatments are a luxurious and profitable add-on treatment to manicures and pedicures. A natural emollient, paraffin offers guests instant gratification with improved skin elasticity and softness. Not only is it beneficial for the skin, but there are also a number of health benefits, including increased blood flow, relaxed muscles, and relief from joint stiffness.

HYPERPIGMENTATION

Written by Lilliane Caron, owner and director at Caronlab Australia and Waxxxpress USA

A Deeper Look at Rosacea

Written by Danné Montague-King, founder of DMK Skincare
Rosacea has probably been one of the most misdiagnosed and misunderstood skin disorders in the history of the human race. The symptoms of rosacea are so variable that many people have been treated for it when they were actually suffering from other skin disorders; many people who had rosacea were treated for common acne. The term acne rosacea has been a common medical diagnosis until…

Massage Techniques

Written by Lilliane Caron
A massage can instantly relax the body and mind; reduce stress, alleviate neck, shoulder, and back pain; reduce fatigue and headaches; and improve blood flow. It seems like there is a never-ending list of benefits and should certainly be seen as a necessity these days rather than a luxury. With many different types of massages on the market, it is hard to know which ones…
In 2016, Americans spent more than 15 billion dollars on combined surgical and nonsurgical procedures for the first time ever. Nonsurgical procedures were up seven percent in 2016.
Consumers want effective, non-invasive treatments that help contour and slim the body along with healthy lifestyle practices. Modern aesthetic technology and treatments are viable alternatives to surgical procedures, which often necessitate significant downtime. With the right marketing direction and client education, skin care professionals can make body contouring one of the most in-demand services on the treatment menu.
When it comes to good skin care practices, most clients tend to stop at the neck, subjecting the body to subpar ingredients found in mass-marketed lotions. Skin is the largest organ and is a reactive mechanism, so it makes sense that what we put into and on the body will most certainly impact its appearance. By treating the body with the same care, quality ingredients,…

Featured Company

  • Dr. Jeff Skin Care / Beauty AtticaDr. Jeff Skin Care / Beauty AtticaDescription: About Dr. Jeff Skin Care/Beauty Attica, Inc. Beauty Attica, incorporated in Redmond, Washington in 1996, was relocated to the metro Los Angeles area in June 1999. It is the marketing arm of Dr. Jeff Professional Skin Care products domesticall ...

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AIA Featured School

  • Southeastern EstheticsSoutheastern EstheticsDescription: Welcome to Southeastern Esthetics Institute, a premier esthetics training institute located in the heart of South Carolina. SEEI is more than just an esthetics training program, we are a one of a kind esthetics school that offers an intimate setting and ...