by Douglas Preston "I've trained them and trained them but they just do what they want!" laments a frustrated spa owner with a staff of 17. As her business coach I sit and patiently listen to her story, observing the tense body language of a woman ...

If you are growing your spa do not forget about staffing and employee retention. Entrepreneurs riding out the economic ups and downs may not have spent much time wondering whether to add new employees. As the economic recovery begins to take shape, however, ...

Skin is the new canvas for both skin care professionals and makeup artists. Pushing the boundaries beyond the face, makeup artists create illusions, characters, and works of art on the entire body. Body painting has become increasingly popular in the ...

This spring, makeup trends are bold. Professionals can expect to see graphic eyes, plump lips, exaggerated eyelashes, and vivid punches of color. Some of the top trends for this season include highlighting, contouring, and eyebrow accentuation. This easy-to-follow, ...

From the moment a prospective client comes across a spa’s website or calls an establishment, a first impression is made. While something initially attracted them to the spa, how long their attention is kept is at stake. Ultimately, the call to action ...