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The Successful Independent Skin Care Practice: Sev
By | March 27, 2012
Whether you are just graduating from aesthetic school or have been in practice a number of years, almost all skin care professionals dream of one day operating their own independent business. By nature we are creative beings; we envision the freedom and ...
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Professional Skin Analysis: The Only Credible Way
By | March 27, 2012
Despite such an advanced beauty culture, it is disappointing that a majority of the skin analysis conducted in aesthetics and skin care clinics is still to insufficient to be useful. The main reason for this is that in many clinics, detailed consultations ...
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The Benefits of AIA
By Melissa Lawrence | October 19, 2016
Forty-four years ago, Aesthetics International Association (AIA) began its journey. As the first American aesthetics association, we have seen the industry progress, assisted in establishing separate licensing programs for aesthetics, and secured a vast ...
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Tools of the Trade: Makeup
By Shannon Esau | November 23, 2016
Trendsetters give insight on the makeup tools they recommend. Bella Schneider Beauty FounderBella Schneider"Get beautiful coverage with Beauty Balm, an all-encompassing product that covers, hydrates, and softens fine lines with moisturizing oils ...
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MakeUp
By Lauren Balukonis, senior account executive at Behrman Communications | November 21, 2016
The first use of cosmetics dates back to the ancient Egyptians and their use of kohl. They painted this early makeup around their eyes not only to enhance appearance, but also to ward off the evil eye and dangerous spirits. Cleopatra was also said to ...
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Game Changers
By Jeremy Lawrence | May 10, 2017
Walk through the leading ingredients, products, equipment, and treatments that changed the aesthetics game. Read about their origin and how they evolved into the industry giants they are today. MOISTURIZERS WITH SPFTHEN – In August of 1980, a ...
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Lipstick Talk: Lipstick Shade and Personality
By Sheilah Fulton, L.E., B.S., M.B.A., aesthetics instructor | December 27, 2016
Lipstick shades can define a client's personality and set forth their image to the world. Their shade of lipstick should enhance their wardrobe and allow their personality to shine. The choice of color they select can lift their spirits, motivate them, ...
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10 Things About...Nutritional Supplements
By Deanna Latson | December 27, 2016
The body is an amazing machine, but it requires the proper fuel to function at optimal levels. Food provides fuel for the body and the type of fuel a person gives their body can mean the difference between enjoying a healthy, vital life or struggling ...
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Tools of the Trade: Hair Removal
By Jeremy | January 31, 2017
Trendsetters give insight on the tools they recommend for hair removal. Alexandria Professional PresidentLina Kennedy"The reason I love our CC'Me cream is that it's the perfect addition to any hair removal treatment – including sugaring, hair ...
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Tools of the Trade: Sun Care
By Jeremy Lawrence | February 21, 2017
Trendsetters give insight on the tools they recommend for sun care. BiON Research Skincare Director of SalesAshley Bean"I absolutely love BiON's Tinted Mineral SPF 35! It's an awesome three-in-one treatment for clients on-the-go. It provides my ...
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