The skin is considered to be its own ecosystem that includes bacteria, fungi, and viruses. This system plays a crucial role in the balancing of pathogenic (bad) bacteria, as well as protecting the commensal (good) bacteria. This article will explore types of skin bacteria and their role in the skin’s microflora and microbiome systems, as well as examine how antimicrobial peptides play a superior role…
Everything about shopping for beauty products is appealing – bright colors, a myriad of scents, helpful sales associates, sampling stations that make it easy to feel, smell, and experience any product you can purchase. In a nutshell, it’s fun! Before you were an aesthetician, odds are you were obsessed with finding and trying every single new skin care item that came onto the market. I…

Best Spa Boss: 7 Golden Rules for Cultivating a Happy Team

Written by Mara Shorr, BS, CAC II-XIV and Jay A. Shorr, BA, CAC I-XIV
When hiring your team, it’s easy to think that the sparkling personality you hired is the same person that’s going to show up for work day in and day out. But, as any manager can tell you, that isn’t always the case. Roadblocks show up along the way, as do bad days and bad attitudes. But, we are here to give you some top tips…
There are many theories on how climate change affects our world. In the past, some people chose not to believe in it. Looking back at 2017 and 2018, it is much harder to deny the existence of climate change. There were numerous hurricanes, much of the Midwest was beset with tornadoes, and the west had two record-breaking fire years. There have been huge winter storms…

Round 5: Brand Confidence

Written by Delilah Matos
What is brand confidence? Brand confidence is the perception that a brand has connection to and is perceived to be trustworthy by its target audience or niche market. Many realize the value that a strong brand can bring to their business, but may still be finding that their own branding efforts have been largely unsatisfying. Often, this comes down to a lack of clarity about…
The process of skin aging as the years go by and an individual gets older is known as intrinsic aging, which is determined by internal physiological factors and genes. This chronological aging is not preventable. However, extrinsic aging is caused by external sources, such as climate, pollution, diet, and stress. These factors are largely controllable. The greatest culprit of extrinsic aging is photo-damage or the…
When treating skin of color with chemical exfoliation, it is necessary to consider racial background and ethnicity, as well. Ethnicities such as African, Asian, Eastern Indian, Hispanic, Middle Eastern, and Native American are prone to increased melanocyte activity during the inflammatory process. When determining risk factors to chemical peels, charts such as the Fitzpatrick Skin Phototype Chart, Lancer Ethnicity Scale, and Genetico-Racial Skin Classification can…

5 Tips to Make Your Retail Area Fun and Interactive

Written by Barry Eichner and Jenni Nagle
Have you been to one of those newly remodeled Targets lately? Gone are the days of the aisle after aisle of products. Target’s got different types of tables with inviting displays. There are adorable little nesting tables with products in miniature setups so customers can just play. When you have clients in your business, it is rare that they know what products they need or…
If asked, most aestheticians will say that retail product sales is not one of their strongest skills. That makes sense, as skin care professionals are generally more attracted to the work of service, with its caring and helping qualities, than selling things. But, passing up product promotions not only limits one’s income, it also leaves valuable clients open to the lures and suggestions of beauty…
Are you super excited to learn the hottest trends in the industry, just itching to try it all? You are in good company, believe me. It can seem overwhelming to try and keep up with all that is new, exciting, hot off the press, and trending. The key is to become informed. Start by reading industry trade magazines, such as DERMASCOPE, and attending tradeshows –…
At what point would you consider yourself a subject matter expert? What does being an expert really mean? One humbling point to always remind yourself is that you will never know everything about any given topic; there is always room to grow and evolve. As Dr. Seuss said, “The more that you read, the more things you will know. The more that you learn, the…
Building trust and loyalty with your clientele is a sure way to make your business a success. There are a few small things that you can do during the service that will not only make the wax more comfortable and allow you to achieve the best results, but it will set you apart from the competition and keep clients coming back. Rebooking a client is…
Justin Dotterweich is the CEO of ExPürtise® and has previously held many consultative roles in the spa and wellness industry. Justin is passionate about educating and empowering consumers to make smarter, healthier choices. 800-294-1154, This email address is being protected from spambots. You need JavaScript enabled to view it., or expurtise.com Last movie you saw? Batman Returns Go-to karaoke song? My Favorite Things Favorite high school English book? The Great Gatsby Favorite exercise move? Squats Favorite restaurant? Sukho Thai…
Christine Heathman, founder and CEO of GlyMed Plus, is an aesthetic pioneer and was nominated as a Legend in American aesthetics. Her name is synonymous with age management. Heathman is a powerful speaker, world-wide lecturer, educator, author of several skin manuals, and has written hundreds of skin science editorials. She was selected to be on the editorial board of a leading skin journal, as well…
Anna-Cari Gund is the president of CIDESCO International, the world standard in beauty and spa therapy, and the managing director of global spa consultancy and wellness think tank, Raison d’Etre, which specializes in creating spa brands and designing world-class spas. Favorite summer activity? Sports fishing Favorite winter activity? Apres ski! Coming in from the cold makes you feel so well. Favorite ice cream flavor? Any…
Irena James is vice president of YG Laboratories and instructor at the UCLA Extension Cosmetic Sciences Program. James brings a unique perspective to the world of skin care, merging her expertise as a prolific product developer, skin care therapist, former professor of aesthetics at Seneca College in Toronto, Canada, and director of business development for spa products and aesthetic devices in the EU. As a…
Sara Fulton, president and co-founder of Vivant Skin Care, is among the most influential figures in the skin care industry. She was one of the first women to own and operate an FDA-approved manufacturing facility. She co-founded and managed some of the first acne clinics in the country. As a researcher and formulator, she worked alongside her husband, Dr. James Fulton, to develop a line…
Alexandra J. Zani is an international educator, researcher, and author with a background in cell biology and medical. Her passion for education resulted in receiving numerous advanced certifications, both in the United States and abroad. Zani earned an instructor license for aesthetics/cosmetology, is National Catholic Educational Society (NCEA) Nationally Certified, certified in Oncology Esthetics®, and the Pastiche Method® of Skin Analysis. She is a member…
What do you love most about your job? I get to work with many unique and specialized people that I learn from; I love that about my job. What is your favorite spa treatment and why? As a former athlete, my body represents that history, so massage is always my go-to. Do you have any unusual skills? I have been told I make excellent grill…
Wallace Vigo Nelson, N.D. is a holistic health expert and the foremost authority in the field of beauty nutrition. A second-generation naturopathic doctor, Nelson has followed in the footsteps of his mother as leader of the movement to change the world with holistic nutrition and skin care. Recognized with dozens of accolades from the wellness and beauty field for his work as an author, product…
Michael Q. Pugliese, B.S., L.E., is an informed educator, writer, and asset to the skin care industry. He became the third-generation CEO of Circadia by Dr. Pugliese in 2006. His dedication and leadership to the brand has grown to achieve international recognition and distribution worldwide. This global expansion has created a skin care regime for every skin type in the world. Pugliese’s compelling lectures honor…
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Featured Company

  • Vivant Skin Care, LLCVivant Skin Care, LLCDescription: Vivant Skin Care Results Are Everything Based on the work of the pioneering scientist, dermatologist, cosmetic surgeon and gold standard developer James E. Fulton, M.D., Ph.D., Vivant Skin Care’s scientifically advanced formulas target acne, aging, and ...

AIA Featured School

  • Christine Valmy International School For Esthetics, Skin Care & MakeupChristine Valmy International School...Description: Christine Valmy International School for Esthetics, Skin Care & Makeup offers a quality education in the beauty industry, based on the teachings of the Founder of Esthetics in the United States—Ms. Christine Valmy. Ms. Valmy opened her very first sc ...