Vitamins and peptides play an important role in the normal biochemical functions of the skin and body. To promote the function of healthy skin, many aestheticians are looking for natural ingredients. This article will address the role of peptides and vitamin B complexes (thiamine, riboflavin, niacin, pantothenic acid, pyridoxine, biotin, folate, and cobalamin) to increase the healthy function of cells. First, it is important to…

'Tis the Season to be Sued Featured

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There is virtually no way to avoid an increase in tension during the holidays. The result of too much to do and too little time results in uptight, overwhelmed people. Stressed out, angry clients are more likely to sue if something goes wrong. People are pickier about services when their nerves are on edge, thus leading to more claims and lawsuits against all businesses. If…
Congratulations! Your skin care practice is a success and you’re too busy to take on more clients. Great work! And, because you’re an ambitious businessperson, you’re stressed over all those potential clients you can’t possibly take on working solo. The obvious solution? Expand, right? Add on one or more treatment rooms, hire skin care professionals to perform the appointment work, and make lots more money.…
Standing out from your competition is key to the overall success of your business. The spa and wellness industry is a service-based industry, meaning that the value you provide is largely based on customer service, advice, and knowledge. Considering various ways to strengthen the overall customer experience will allow you to improve your business and differentiate yourself from others. EXTRAORDINARY CUSTOMER SERVICE Customer service is…
This is a question that aesthetics students raise consistently and, yes, it is a valid one. The field of aesthetics is so wide and vast that to say educators can cover and teach students everything would be, to put it simply, misleading. On one hand, you want to feel like you learned everything there is to know and, on the other hand, time would not…
A trend is a general direction in which something is developing or changing. Makeup artistry is innovative and transformational. As you walk through each decade in the 20th Century, you can pinpoint an iconic style that describes that era. Think of the 1920s flappers, 1960s hippies, ‘80s neon art deco, and ‘90s grunge. Each is very different from the next. The looks come and go…
Let’s start by saying this – we’re a family owned and operated, national, award-winning company. We’re a father and daughter team with equal, 50/50 rights as business partners in our consulting company. A dynamic duo, we’re proud to assist cosmetic and aesthetic medical practices and medical spas across the country, helping them achieve their dreams. It’s important that you caught what we said: we’re 50/50…
Booking appointments in a spa is a crucial element to generating revenue and optimizing each professional’s time. More appointments on the books means more business. More advanced artists are able to service more clients in a given shift, maximize retail sales, and drastically improve client retention. By rotating several highly trained makeup artists on the schedule, you will immediately see a lift in revenue. However,…
Wound healing is a common concern for most aestheticians. To treat these conditions successfully, many modalities and products are marketed to provide the professional with tools. However, it is imperative to understand the natural wound healing process and how to effectively treat these conditions. This article will review the five phases of wound healing, explore how peptides work in conjunction with the healing process, and…
Through the years, we have seen many unexpected claims, especially those that relate to general liability. While spas understand professional requirements, general liability claims are often due to bad luck or situations that could not be foreseen. Below are some examples of claims that were not expected but could have been avoided. DOG BITES GIRLFRIEND IN A SALON – A SAD TALE Having a dog…
Successful small business owners are constantly exploring ways to improve their business and increase their earnings. In order to run an efficient business and grow an overall profit, it is important to routinely analyze operations and brainstorm ways to improve your current systems. Focus should be on making your business more efficient, so that you can offer the best possible waxing service every time. Understanding…
Most aestheticians do not consider themselves “salespeople” – people who are pushy and aggressive to get clients to buy. The fact is, no one wants to be sold, so what’s an aesthetician to do? The answer is simple: don’t sell – educate and recommend instead. Think of your client not as a sales conquest, but as a friend (which they are), whom you are sharing…
Few things are more important to the solo aesthetician than seeing steady clientele growth. That gradual collecting of paying clients is the key measure of a business’ survival and the income received from it. In other words, pretty much everything. But, how do we know if our practice is growing at a healthy rate, or as well as it should be? Is your business growing…
We come into contact with hundreds, if not thousands, of cosmetic medical practices and spas each year. During a busy travel year, we easily come into contact with that many practices in one room in a month. The one thing we hear over and over again is, “There’s no good help in (fill in the blank with your city here).” Truth be told, that’s not…
Two heads are always better than one and, in many cases, two businesses are better than one, especially when they come together. Many of us tend to become individualized and get into our own world, then all of a sudden it becomes hard to consider someone else – someone else’s business – let alone sharing what we have worked so hard for. We often become…
Some business owners dream of the day they can open their first or fifth location. For others, they’ve always known the day will come to sell their empire. Whichever side you land on, the day will come to pass the torch, whether it be your day spa, medical spa, or cosmetic medical and surgical practice. The trick to getting the most bang for your buck…
Show of hands if you hate trying to sell clients retail products? There better not be a single hand waving in the air. Homecare is essential to good skin. Without it, anything you do in a treatment room is a waste of time. So, why do most aestheticians and hairstylists abhor the thought of recommending retail? I have a theory, well, I have three, actually…
We’re conscious about what we put in our bodies. We’re conscious about the environment. We want to know that the food we eat is being produced in a sustainable and humane way. Sometimes, just seeing an “organic” or “natural” label puts us at ease. But, when it comes to skin care products, is “all-natural” necessarily better? For many consumers, the misconception is that this label…
The phenomenon of aging and the concept of expanding the human lifespan has thrived over the last several decades. The quest for a more youthful appearance has infiltrated research for several generations. The primary causes for accelerated cellular damage or aging were mostly found to be a result of reactive oxidative stress, over-exposure to ultraviolet rays, environmental factors (pollution and toxins), and illnesses. However, further…
Day spas in America are doing well. They combine services and offer the busy client more than one option for beauty treatments. Most spa owners understand the need for professional liability and property insurance, but there are also some general liability issues that spas have. Some of the largest claims paid relate to water. While a small beauty salon that cuts hair might not have…
Remember when your greatest wish as a new aesthetician was to have a full appointment book? I certainly do! It seemed like an almost impossible fantasy in those early years of my new practice. Then, gradually and with patience, my clientele grew until I was forced to create a waiting list for clients I would otherwise have to turn away – unable to see them…
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Featured Company

  • Bio France LabBio France LabDescription:   With 25 years of successful industry experience in both skincare and retail, Claudio DiFiore created Bio France Lab, offering superior natural and botanical luxury skincare product at an affordable cost. Combined exposure to both product develop ...

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  • Southeastern EstheticsSoutheastern EstheticsDescription: Welcome to Southeastern Esthetics Institute, a premier esthetics training institute located in the heart of South Carolina. SEEI is more than just an esthetics training program, we are a one of a kind esthetics school that offers an intimate setting and ...