Fact or Fiction: Regularly wearing makeup ages skin faster.

Written by Suzanne Whigham, L.E., owner of Fountain of You Aesthetics
Makeup is fun, albeit transforming! There is no question that a perfectly concocted palette of skillfully chosen shades can mimic a full night’s sleep when one has not seen one in a while, or lend a daring, new, wear-and-wash identity. At the risk of imploring a host of deafening sighs, the fact remains, wearing makeup regularly can cause a host of skin problems that cumulatively…

Men's Makeup: Top Tips for a Corrective and Undetectable Application

Written by Pamela Taylor, New York-based author and makeup artist
In the United States, the use of makeup for the average man will continue to grow and men will seek to use products that are both corrective and undetectable. The average American male, no matter what his background, will eventually feel comfortable purchasing and using personal care products as part of an everyday routine. Applying makeup to a man’s face is different than women’s makeup.…
I worked with a famous, professional hair care and cosmetic brand for years as an educator. I also worked as a makeup artist for that brand’s photoshoots. I enjoyed the behind-the-scene, step-by-step process of the photography on a photoshoot – from the vision of the art and marketing department to the shoot to the final product of the box cover or ad. It was so…
How many makeup brushes do you have? Do you have some that came in a set, or some you have no idea what to do with them, yet you do not have the heart to get rid of them? Having the right tools is half the battle – you also need to know how to use them properly. There are so many options saturating the…
The first few steps into color cosmetics do not have to be big. In fact, simple makeup additions to retail – or enhancements to current services, like facials or eyebrow treatments – can be a good place to start for professionals who are ready to venture out and see their businesses grow. For those who are not ready to bring on the full suite of…

July 2020

Brands of the Month

  • Repechage
  • DMK Skin Revision Center
  • Eminence Organic Skin Care

Makeup Matters

  • Airbrush Makeup
    Airbrush Makeup Professional airbrush makeup systems make it possible to use 10 times less makeup and look…
  • Beauty Happy Hour: Makeup Bar
    Beauty Happy Hour: Makeup Bar For most makeup artists, the high point of their job is hearing the excitement and…
  • Winter Makeup Colors
    Winter Makeup Colors Makeup, like clothing and hair styles, change every year. Cosmetic companies are continuously challenged to…