Everything about shopping for beauty products is appealing – bright colors, a myriad of scents, helpful sales associates, sampling stations that make it easy to feel, smell, and experience any product you can purchase. In a nutshell, it’s fun! Before ...

Have you been to one of those newly remodeled Targets lately? Gone are the days of the aisle after aisle of products. Target’s got different types of tables with inviting displays. There are adorable little nesting tables with products in miniature setups ...

Like it or not, clients performing their own skin care treatments at home is an all too common reality for most professionals. In some cases, these homecare efforts can complement professional treatments and help maintain results between appointments. ...

In the business of aesthetics, people are the focus. When people are the focus, pipeline is everything. The truth is that even operating a spa at full capacity with high bookability in a small local market or in large scale with multiple locations, streamlining ...

Skin care professionals are always telling their clients that they need to take care of themselves, yet they may not be following their own advice. Overdoing it at work, especially as a service provider, can have multiple detrimental effects on a professional’s ...

Have you ever taken a moment to digest all that you learned in aesthetic school – the myriad of chapters, the review questions, the workbook, and all the extra credit assignments that go along with it? And, yet, it is important to ask yourself this question, ...

When shopping for skin care products, whether backbar or retail, most aestheticians and consumers make their choices based on performance ingredients. They look at the front of the bottle or the packaging to see what miracle or star ingredients the product ...