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The Men's Back Treatment

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Men must feel a sense of connection with the spa environment being presented to them, so spas must cater their interior décor, marketing, branding, TV programming, choice of aromatherapy fragrances, and spa magazines to their preferences. Additionally, the names of services and types of packages created must focus on men's needs. Male-oriented services should be reminiscent of the old time barbershop featuring services, like expert…

Published in Treatments

Is Gua Sha Replacing the Facelift?

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Anti-Aging Expert and Inventor of Gua Sha Facial, Dr. Ping Zhang Says Yes Men and women searching for the proverbial fountain of youth may not have to go under the knife or endure painful, costly injections in their quest for younger looking skin. Dr. Ping Zhang, an expert in anti-aging Traditional Chinese Medicine, a renowned acupuncturist, a certified herbalist, and massage therapist with more than…

Published in Treatments

Exfoliation Does a Body Good

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How does an aesthetician or therapist determine a recommendation for a body treatment for their guest? Which one works best: Body scrubs, polish, glow, gommage, or chemical peels therapies for an exfoliation treatment that will also soothe, nourish, protocols… how is one to choose? Salt or sugar? Mud or seaweed? The good news is there is not really a wrong choice – just a more…

Published in Exfoliation

Infrared Therapy: Work Horse and Money Maker

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Most aestheticians, day spa owners, and massage therapists will agree that finding a treatment that creates a new vein of profit all on its own is a difficult task. The investment has to be realistic in these economic times and the results have to be effective for the therapist to gain high client retention. Today, clients are more discriminating with their money. It is the…

Published in Treatments

Excess Exfoliation

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As a practicing aesthetician, how do you determine the need for a light to mid-depth peel like trichloroacetic acid (TCA) or Jessner solutions? In some states, these peel treatments may not be permitted by stand-alone aestheticians – even then, it may not be the State, but an insurance carrier preventing the treatment in a facility. Once eligibility is determined, there is the wide-ranging availability of…

Published in Exfoliation