In the aesthetic industry, we have been fixated on two principle manifestations of aging: wrinkles and gravity. We address wrinkles through a variety of methods including laser and light technology, dermabrasion and microdermabrasion, chemical peels of various strengths and types, botulinum toxin, and daily skin care regimens. Gravity has been the traditional territory of plastic surgeons that lift and pull until the sagging skin and…

It sounds relatively simple, doesn’t it? A cleanser, an aftershave balm, a sun protection product, possibly a lip balm. But what makes a product line distinctly male-oriented versus “unisex” can be elusive and much of the distinction lies in observing the male creature, as well as in the marketing and promotion of the products. A hard look at men and women’s skin care habits reveals…

Light and bright, fast and effective, from cosmopolitan cities to country counties, clear and even toned skin is the NOW and WOW factor that clients seek. It is the skin care professional’s business to support this aesthetic goal by promoting care and maintenance of healthy skin. How NOW can this goal be achieved, the WOW in the answer comes from excellent professional treatments and use…

OK, let’s get right down to it – your skin care products may contain ingredients that are actually classified as OTC’s. OTC stands for “over-the-counter” and refers specifically to non-prescription drugs. This isn’t necessarily a problem, although any skin care product containing an over-the-counter drug needs to be labeled as such. This may be a bit of a “gray area”, as you’ll see. Before we…