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15 Posts to Put on Social Media Now
By Barry Eichner | March 23, 2017
Social media is one of the most confusing subjects that any spa owner or manager deals with on a regular basis. For many spa owners, the general topic of marketing is overwhelming and digital marketing can be even more confusing. Most spa owners simply ...
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The Benefits of Activated Charcoal
By Cole Patterson, L.E., founder of Cole Skincare for Men | March 8, 2017
When most people think of charcoal, they typically think of cooking or grilling, but, historically charcoal has fulfilled a purposeful journey because of its many uses. Charcoal has sustained its significance throughout time because of its long list ...
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4 Ways to Automate Spa Management
By Josh McCarter | April 21, 2017
Most spa owners or managers wish for more time in their day; from checking-in clients and inventory checks to client follow-ups and marketing efforts, there is more than enough work to keep them busy from morning until night. Fortunately, technology for ...
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Creating Memorable Spa Experiences
By AC Dotterweich and Justin Dotterweich | April 24, 2017
Almost everyone has experienced bad service: when they walk into a business, there appears to be no purpose to the chaos. It takes 10 minutes before anyone pays attention or acknowledges them and once the staff does acknowledge them, they are busy apologizing ...
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The Importance of Equipment Warranties and Liabili
By Ellie Malmin | June 29, 2017
Business owners rely on the professional equipment they purchase to work efficiently and deliver quality performance. In a perfect world, equipment would work well and never break down or malfunction. Unfortunately, this is not the case! Business owners ...
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Dos and Don'ts: Supplements
By Jeremy Lawrence | May 25, 2017
Do: Store supplements in a cool and dark place. Like many skin care ingredients, the effectiveness of supplements can be greatly reduced if they are exposed to heat and light. Supplements that contain essential fatty acids, such as fish and krill oils, ...
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Adjuvant Therapies for Pre- and Post Surgical Care
By Alexandra J Zani | June 27, 2017
The field of pre- and post-operative care in cosmetic surgery began in the early 1990s during a time in which the concept of integrative aesthetics services into a medical practice was a fledgling idea. During that time, awareness of integrative aesthetics ...
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What is Your Daily Skin Care Ritual? Patrick Johns
By Bio Photas Denise Ryan | June 29, 2017
A 30-minute Celluma treatment every other day. I wash with a mild organic soap and apply an organic moisturizer with SPF. I'm a low maintenance man.
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Video: Justin Dotterweich
By Jeremy Lawrence | June 2, 2017
"The biggest change in the skin care industry is really consumer awareness. Twenty years ago, a client had nowhere if they wanted to do some research; they had to actually dig into some aesthetics books. Now, there are countless websites where you can ...
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Stand Out and Succeed in A Billion Dollar Beauty I
By Annette Hanson, founder and president of Atelier Esthetique Institute of Esthetics | May 25, 2017
After graduating from beauty school, many people are left wondering: now what? They can do facials, waxing, and makeup treatments in their sleep; now they need a job! Be ready to dazzle the interviewer on the day of the interview. Interviewees should ...
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