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By Amanda Azar, L.E., founder and executive artist at Azar Beauty | March 2, 2017
Facial skin is thinner and behaves differently than the skin on the rest of the body. The skin around the eyes, however, can be up to 90 percent thinner than the rest of the already delicate facial skin. Furthermore, the ocular area contains significantly ...
By Victoria Tabak | March 23, 2017
Throughout history and across the world, water has been a valuable source of healing and regeneration. Water is the foundation of all life on Earth; it plays a critical role in atmospheric processes and climate. The human body is made up of no less than ...
By Robert Sachs, L.M.T., co-founder of Diamond Way Ayurveda | February 20, 2017
When most people hear the words skin and oil in the same sentence, they cringe as they think of a greasy, spotty complexion; they envision skin that is not the picture of health. Thus, the idea of using oil – especially face oil – seems counterintuitive ...
By Rachelle Dupree | February 20, 2017
Before beginning any facial or body treatment for clients with a sunburn or sun-damaged skin, skin care professionals should always do a full assessment of the degree of damage. This assessment can be done either visually or with a facial magnifying tool. ...
By Jeremy Lawrence | February 20, 2017
Broad spectrum sunscreen protects the skin from both UVA and UVB rays. UVA rays are longer waves that cause skin aging, whereas UVB rays are shorter and cause the skin to burn. Sunscreen should be applied 15 to 20 minutes before ...
By Cindy Jones, Ph.D. | February 20, 2017
Distilled plant waters or essential waters are becoming popular in spas. These distilled plant waters can be confusing and go by many names, including hydrolats, floral waters, herbal waters, toilet waters, aqua vitae, and distillates. In the United States, ...
By Beth Cochran, co-founder and CEO of Wired PR | February 21, 2017
The right public relations strategy can help spas gain visibility and credibility, attract more clients, and build deeper relationships with those clients, as well as the media, influencers, and community. However, is the spa ready for public relations? Public ...
By Karym Urdaneta | February 20, 2017
The Darwin Project clarified Charles Darwin's famous conclusion; instead of implying that only the strong survive, Darwin said that "those who survive are the ones who most accurately perceive their environment and successfully adapt to it." With the ...
By Jeremy Lawrence | February 21, 2017
Offering everything from a blow dry bar and premium facial and body treatments to thalassotherapy, the award-winning Trés Auraé Spa is the premier destination for top spa services in the Buffalo, Williamsville, and Western New York area. This luxury spa, ...
By Barry Eichner | March 23, 2017
Social media is one of the most confusing subjects that any spa owner or manager deals with on a regular basis. For many spa owners, the general topic of marketing is overwhelming and digital marketing can be even more confusing. Most spa owners simply ...
By Janel Luu | March 23, 2017
It is easy enough for aestheticians to identify the symptoms of dry skin – especially since dryness and dehydration are common issues for clients – but consumers often tolerate flakiness thinking it will eventually go away, leading to chronic dryness ...
By Jeremy Lawrence | April 25, 2017
Jojoba oil, which is made from seeds of the jojoba shrub, is an ingredient that has been oft-ignored in favor of coconut oil. Jojoba oil is equally as – if not more – versatile than its tropical counterpart. Jojoba oil is not technically an oil and ...
By Kat Khadija Leverette, L.E. | March 23, 2017
Acne is easily handled by the savvy skin care professional. These days, the professional acne products available to aestheticians are safer and more effective than prescription medications and come with fewer side effects. Knowledge, communication, and ...
By Jeremy Lawrence | April 25, 2017
The latest trend in aesthetics has more in common with sparkling water than traditional skin care products! Carbonated bubble masks, which found initial popularity in Korea, create hundreds (even thousands!) of carbonated bubbles that foam on the face ...
By Jeremy Lawrence | April 21, 2017
Moisturizers were invented to combat sun damage, which causes the skin to dry out, crack, and age quicker. Moisturizers have evolved over the years, but recently have gone back to their original roots by incorporating ingredients that were being used ...

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