Search
Results
Total: 537 results found.
  Order by   
 Display
Looking at Lasers: The Importance of Avoiding Sun
By Andrea Gregaydis | March 29, 2021
There are so many benefits of undergoing laser treatments –whether hair removal, collagen stimulation, lightening of pigmentation, and so on. Laser treatments are relatively quick and painless (for the most part) and yield great results. There are, however, ...
Read More
Long Term Success: Setting Yourself Up as a W2 Emp
By Courtney Sykes | February 23, 2021
Solo practitioners in the aesthetics arena require more knowledge than they often receive in school regarding how to not only manage and run a successful business but to leverage that success for years to come. Opening and operating any business requires ...
Read More
No Filler Needed: Finding the Balance Between Lip
By Jaclyn Peresetsky | February 23, 2021
Lips begin to noticeably thin starting as early as 30-years old.It is an unfortunate part of the aging process that lips lose their plump, full, and voluptuous volume.So, why does the dramatic transformation happen? COLLAGEN CAVEAT As we get older, ...
Read More
Ingredient Knowledge: Three Lesser Known “Active
By Amanda Miller | December 29, 2020
The first portion of my Orientation with new Esthetics students begins with a question: “Did you know that you can create mitosis of keratinocytes?” Of course, students sit in their seats pondering what I mean by this. I move forward in discussing the ...
Read More
Evolution of the Non-Surgical Facelift
By Marianna Casmirli | January 28, 2021
Introduced to North America in 1970, the first non-surgical facelift technology delivered galvanic current, by which visible stimulation of muscular contractions occurred, resulting in a firmer, lifted visage. The predominantly European technology was ...
Read More
Financial Forecasting for the Independent Aestheti
By Courtney Sykes | January 27, 2021
Success in business comes from not only having the passion and drive to succeed but from the very basic foundations of proper accounting. Financial forecasting for serious success as an aesthetician is the true first step of any business plan and outlines ...
Read More
More Than a Gut Instinct: Microbiome Skin Care
By Brian Goodwin | January 27, 2021
Though product fads come and go in the skin care world, it appears that microbiome skin care is here to stay. According to recent market studies, one of the fastest-growing segments within the industry is microbiome skin care. 1,2 Products containing ...
Read More
The Aesthetician’s Guide to Creation of a Legal
By Courtney Sykes | December 16, 2020
Aestheticians come into the industry to produce amazing results for their clients and truly make a difference for those they serve. Aesthetics practitioners have a goal of perfecting their technical craft on a consistent basis and are always seeking to ...
Read More
Laying Down the Law: The 30% Margin Rule on ROI
By Courtney Sykes | June 16, 2021
With clients getting back to business amidst the pandemic and caring now more than ever before about health and wellness, aesthetics is an incredibly booming industry in 2021. Spa owners have a unique boost in a world focused on self-care more than ever ...
Read More
Going the Distance: Social Distancing and the Spa
By Mary Nielsen | December 30, 2020
Adapting to social distancing guidelinesis necessary for the survival of your spa business. The aesthetics industryhas transitioned very quickly into evenhigher standards of sanitation, setting new benchmarks for health and safety. Your ability to adapt ...
Read More
Can Traffic Cause Dark Spots?
By Jeremy | October 18, 2016
While traffic itself does not cause dark spots, a recent study from Journal of Investigative Dermatology (JID) has shown that the effects of traffic, particularly nitrogen dioxide, significantly contribute to the formation of lentigines. Due to an ...
Read More
Post-Pandemic Protocols: Sanitation & Safety in Th
By Nicole Majdali | December 30, 2020
Welcome to 2021 – the unforgettable year of 2020 provided new and valuable lessons in the industry. While still going strong, spas have reinvented the way they perform services in order to continue being successful while also maintaining the highest level ...
Read More
Loyalty Beauty Club & New Year’s Resolutions
By Cheryl Whitman | November 11, 2020
Welcome to this month’s edition of “Spa Season.” It’s time to focus on new year’s resolutions.I would like to encourage you to make 2021 the best year yet for your medical spa practice.Start the New Year off by introducing an updated membership or loyalty ...
Read More
2024 Advertising Specifications
By DERMASCOPE | October 18, 2023
Click a title below to quickly jump to a category and browse guidelines, requirements, and deadlines for specific advertising and marketing sections: Magazine Advertising Press Features Magazine Advertorials PRO PICKS See example ...
Read More
5 Digital Marketing Must-Haves for An Aesthetic Pr
By Danielle Pastula | September 21, 2020
With online booking, e-Commerce, Facebook ads, Instagram Stories, and TikTok (Will it even be around in a few months?), there is no shortage of ways to connect with your clientele and potential clients online. With such a plethora of platforms at one’s ...
Read More

Library

Video Columns

View More