The Love is in the Details When a guest comes into your establishment, what do they see? What do they feel, smell, hear, and maybe even taste? Your focus on the details of client care gives the ability to take a satisfactory ex... Read more ...
In Demand Skin Lightening Treatments As consumer demand for a flawless, porcelain-looking appearance continues to rise, offering skin lightening and brightening services as part of your spa menu has become more important than ever. Furth... Read more ...
Do Not Let the Sun Go To Your Head! Do you know what is more difficult than getting sunscreen on that hard to reach spot in the middle of your back? It is knowing and understanding the vast array of information on professional quality s... Read more ...
Setting the Record Straight About Sun Protection Sun protection, while once relatively straightforward, has become an increasingly challenging topic in recent years. Today's consumers are confronted with an often-puzzling array of product formulatio... Read more ...
The Magic of Airbrush Makeup As professionals in the aesthetic, salon and medical spa industries, we understand how important it is to exceed the client's expectations in as many ways as possible. On the surface, our mission is t... Read more ...
Men at Work: The Industrial Man The notion of selling skin care to men was something that appealed to me when I started in the cosmetic business in the mid '80s. At that time, the industry marketing focus mostly came from the fragra... Read more ...
Beautiful Skin at Any Age The largest growth area in cosmetic facial treatment is related to aging. People are living longer and healthier and want their appearance to reflect their vital state of mind and health. The aging pr... Read more ...
Spot On It is that time again… time to cover sun care. What, you might ask, could possibly be said that is new and innovative on this topic? Truthfully, most of the information has all been written before. ... Read more ...
Creating the Ideal Retail Mix Selling retail is an essential part of a well run spa. This is true not only because the additional revenue is so crucial to a spa's bottom line, but also because prescriptive hom care is the necessar... Read more ...
Acne and African Skin What is Acne? Acne/ak’ne/ is an inflammatory, papulopustular skin eruption occurring usually in or near the sebaceous glands on the face, neck, shoulders, and upper back. Its actual cause is still u... Read more ...