Medspa Makeover: Incorporating Results-Driven Practices into the Spa
presented by MaryAnn Guerra
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Looking to add aesthetic technology-driven modalities to elevate the medical spa experience? A clear vision is key to success. Learn and be inspired with leadership and career advice to bring into any aesthetic practice. This class will discuss current trends and cutting edge, energy-based devices to evaluate and consider. In addition, uncover leadership principals that have proven to propel entrepreneurs to success in the aesthetic industry. Tune in to discover how to market these technologies and incorporate full-treatment device experiences and the benefits of combining therapies.
MaryAnn Guerra, founder of Aesthetics Biomedical, has a history of creating organizations that yield results and advance innovation. Her career has focused on taking important scientific outcomes and translating them to medical products. Guerra previously co-founded BioAccel, a non-profit that accelerated the formation of successful biotech start-up companies and was chief operating officer of the Translational Genomics Research Institute (TGen). Her impressive career also includes senior leadership roles at the National Institutes of Health including director of technology transfer, NIAID, executive officer, NHLBI, and deputy director of management, NCI. Guerra has also received numerous awards including Aesthetic Everything Top Woman CEO and Top CEO, Phoenix Business Journal Business Leader of the Year, and Arizona Hispanic Chamber of Commerce Woman of the Year.