We recently asked skin care professionals on DERMASCOPE.com to vote on teh most common client concern at thier spa. Here are the results according to the respondents:
DO: Use a humidifier. Chapped lips are lacking moisture and during the wintertime, indoor heating can make dryness even worse. Moreover, many people sleep with thier mouth open, which further dries out the lips. Humidifiers return moisture to the environment, lessening the lack of humidity that contributes to dryness.
"Because my clients are unable to purchase the products from anyone else, requiring them to return to my spa when they need more." --Cheryl Goodheim "Because it has allowed me to establish my own brand!"  --Coco Flournoy "It allows the clients to purchase unique products."  --Ruby Cronine "It gives me a better markup and my clients a more affordable price."  --Beth Cooper "It gives me…

Herbology 101

Written by Rachelle Dupree, marketing and communications director for Vivoderm Natural Skincare
Herbology, which is also known as herbalism and herbal medicine, is the study and use of plants for medicinal purposes. Herbology and botanical studies can incorporate many different paths, including basic herbal pharmacology, physiology, nutrition, homeopathy, aromatherapy, and flower essences. Modern herbalists can use all or some of these options to heal a wide variety of traumas, diseases, and infections.

Growing a Business with Social Media

Written by Jill Donahue, principal consultant at JD CONSULTING
While every form of marketing, such as television, radio, print, video, and business-to-business, has its pros and cons, social media marketing allows for an instant connection with already interested customers and low-to-no-cost overhead. Since consumers have to like, follow, or otherwise opt to engage with social media pages, professionals know they are targeting a direct audience that has already expressed an interest in their business.

Skin Care Blogs

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