"Because my clients are unable to purchase the products from anyone else, requiring them to return to my spa when they need more." --Cheryl Goodheim "Because it has allowed me to establish my own brand!"  --Coco Flournoy "It allows the clients to purchase unique products."  --Ruby Cronine "It gives me a better markup and my clients a more affordable price."  --Beth Cooper "It gives me…

Herbology, which is also known as herbalism and herbal medicine, is the study and use of plants for medicinal purposes. Herbology and botanical studies can incorporate many different paths, including basic herbal pharmacology, physiology, nutrition, homeopathy, aromatherapy, and flower essences. Modern herbalists can use all or some of these options to heal a wide variety of traumas, diseases, and infections.

While every form of marketing, such as television, radio, print, video, and business-to-business, has its pros and cons, social media marketing allows for an instant connection with already interested customers and low-to-no-cost overhead. Since consumers have to like, follow, or otherwise opt to engage with social media pages, professionals know they are targeting a direct audience that has already expressed an interest in their business.

Tea tree oil is believed to have antibacterial, anti-fungal and anti-viral properties that assist with stimulating the immune system. "It's a reliable antiseptic," says Asa Hershoff, author of Homeopathic Remedies: A Quick and Easy Guide to Common Disorders and Their Homeopathic Treatments. "There just aren't that many substances that have all the therapeutic applications that tea tree oil does." In addition, although tea tree oil…