5 min read
With thoughtful communication methods, attention, and dedication, you can offer clients unparalleled service, while increasing your salary each step of the way. When communicating with clients, it is important to exude confidence. Confidence comes when we know our craft and have honed our skills. Confidence is expressed with concise and effective communication. When you take ... Read More
- Published in Business
6 min read
The extra lip scrub or head massage may not seem like much, but add-on services play an essential role in increasing spa revenue, as well as improving the overall guest experience a client receives. While most spas offer enhancements, many are not maximizing the percentage of clients who purchase additional services. The missed opportunity for ... Read More
- Published in Business
5 min read
The art of upselling is a skill to be developed and nurtured. It is a soft technique where the seller persuades the client to buy a more expensive product instead or add on a product or service to make the sale more profitable. It is, in essence, taking the person from one price point to ... Read More
- Published in Business
6 min read
A successful medical spa is determined by the client experience. Your providers, treatments, education of products, and overall services are expected to be outstanding. What wins over clients is the experience – make yours amazing. The key is to get new potential clients to give your spa a try. Get creative and try different monthly ... Read More
- Published in Business
4 min read
With warmer weather headed our way, you’ll be inundated with appointments and clients looking to get ready for prom, spring break, or just for fun. Not to mention, selling loads of gift cards, products, and memberships to keep those clients coming back after the event is over. While you’re thinking of ways to help ... Read More
- Published in Business
6 min read
As the poet Thomas Tusser observed in 1557, “Sweet April showers do spring May flowers.” As the owner of a medical spa practice, taking the time now to prepare for spring will help you generate spring showers of cash for your bottom line. Here are some ideas on how you can shower your clients and ... Read More
- Published in Business
5 min read
Running a spa means working at the intersection of business and human experience. A spa owner’s prerogative is to create a relaxing atmosphere for clients, but that goes beyond just providing the right services. Financial management plays a critical role in delivering a stress-free experience. Think about it: on the front end, clients don’t want ... Read More
- Published in Business
5 min read
While the day-to-day running of a spa may seem straightforward, several key elements can be incorporated to guarantee a smooth operation, including putting systems in place, staff training, and marketing. Put Systems in Place A fundamental aspect of running a successful spa is having systems and processes in place which can be followed ... Read More
- Published in Business
8 min read
With more and more aesthetic practitioners around the country desiring to work independently and ultimately open their own operation in 2020 and beyond, the desire for more in-depth administrative knowledge is paramount for small business owners. Whether working independently as a solo practitioner or deciding to hire employees (customer care specialists, aestheticians, and massage therapists, ... Read More
- Published in Business
4 min read
While it can seem complex, when it comes to finance and accounting, the medical spa industry is really no different than any other. The most important thing is that you apply sound accounting practices each and every day across the company. Here are a few tips that can help you stay on top of your ... Read More
- Published in Business
