1 min read
In a booming industry of beauty and wellness, business owners strive to attract new business with automated messaging, trendy treatments, and popular machines. How do skin care professionals make their business stand out above the rest? It is through the lost art of customer service. With technology taking over and people getting used to instant ... Read More
- Published in Scope This
1 min read
Ready for a spring reset? As the seasons change, it is the time to dig out from winter by planning and implementing promotions that drive business into the spa during the warmer months. To do so most effectively, focus on marketing and PR. Not only are they the best methods to produce timely boosts to ... Read More
- Published in Scope This
1 min read
With the many stipulations placed on skin care professionals and their ability to perform microneedling, some spas may be on the lookout for alternatives that comes directly from nature. Biosilica microcrystals (spicules), extracted from several types of freshwater and marine sponges and enriched with their bioactive extracts can deliver rapid and visible skin restoring results ... Read More
- Published in Scope This
1 min read
If anything was learned from the last 24 months, it is the importance of wellness and self-care, which has increased the interest in spa services. Amid these increased demands came an exodus of experienced talent and spa closures. Spa owners decided to permanently shut down after enduring months and months of government mandated closures. Some ... Read More
- Published in Scope This
1 min read
To better take care of clients’ mental, physical, and spiritual health in 2022, skin care professionals can explore holistic methods and therapies that are a bit off the beaten path. The road to total body wellness is about adding small sustainable positive changes to one’s life and addressing the whole person. As winter continues, the ... Read More
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1 min read
Getting the appropriate amount of sleep really does have effect on skin health. They do not call it beauty sleep for nothing. On average, adults should be getting between seven to nine hours of sleep per night. During these precious hours, the body is going through a regenerative process. Skin heals itself from all the ... Read More
- Published in Scope This
1 min read
Noble in nature, it may be surprising that giving back to a local community or organization can actually help grow skin care professionals’ businesses. According to Fortune magazine, younger generations are more likely to buy something from a business that actively gives to charity and refer that business to friends.1 Read More
- Published in Scope This
1 min read
Holistic aesthetics is becoming a commonly used term as skin care professionals are starting to shift towards natural ways to approach skin health and the body as a whole. Professionals are learning that what clients put into their body impacts their skin. Having this information readily available, they can help their clients more effectively. Spas ... Read More
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1 min read
From a young age, clients are introduced to the world of lotions and potions that are meant to keep their faces clear of blemishes and give it that extra plump and glow. While many of them have all the essential products to keep their faces protected thanks to their trusty aestheticians, clients often neglect equally ... Read More
- Published in Scope This
1 min read
The global herbal supplement market was valued at $6.3 billion in 2020. Current market research indicates that herbal extract ingredients, as well as herbal dietary supplements, are expected to continue to rise in consumer demand in 2022. Clients are showing an increased interest in alternative wellness supplements to help shore up immune system and relieve ... Read More
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