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📖 1 min read
Customer service is not always about going the extra mile. Often, it is about doing the small, simple things beautifully with care and consistency. Finding the personable, old-school sense of customer service with the convenience of modern technology may very well be where the magic lies.   Michelle Robertson is a licensed aesthetician of over 10 ... Read More
📖 2 min read
Going solo in aesthetics is a massively critical time. Whether a business is being led by a newly licensed skin care professional with big dreams or one who feels ready to stop working for others and venture out alone, the path professionals are embarking on may take them well out of their expertise. The motivations ... Read More
📖 1 min read
When an “esty” entrepreneur makes the decision to leave the security of a job and open their own practice, many thoughts may run through their head. Perhaps they are thinking about how they have always wanted to be their own boss or how they could manage things better than their current supervisor. Maybe they feel ... Read More
📖 2 min read
Making the jump from employee to business owner can be a scary and somewhat daunting task. So many variables factor into the equation, like whether to be the sole owner and rent a suite or office or whether to go into business with a partner, perhaps several partners. An even bigger risk may involve opening ... Read More
📖 2 min read
Working as a solo skin care professional is incredibly rewarding. You have total control over your business, from services you want to offer and at what price to marketing and advertising decisions. Your creativity can flow freely, and you can really have your hand in every aspect of your business.  However, working on your own ... Read More
📖 2 min read
The two most popular and profitable waxing services are eyebrows and Brazilian waxes. Not legs, arms, backs, chests, toes, bums, knuckles, or necks. There is nothing in the skin care professional’s handbook that says, “If you wax, you must wax every single body part or nothing at all.” This is your business. You decide what ... Read More
📖 2 min read
One of the least productive approaches when it comes to a spa business is thinking, “We’ve always done it this way.” The aesthetics industry is constantly evolving, and the last few years have been a catalyst to speed up the pace of ever-changing consumers habits. As the world’s economy goes through ups and downs, it’s ... Read More
📖 1 min read
READ the December 2022 Issue https://bit.ly/3gUEmPm   READ the P&E Guide 2022  https://bit.ly/3HSiKeq     Webinar: Solutions for Acne-Prone Skin https://bit.ly/3Uq3Hy2   Join AIA https://bit.ly/3EUXFh6    The Aesthetic Report  https://bit.ly/3c9umvU    Spa-tify: The Ingredient Label  https://spoti.fi/3D7h9Ag     Subscribe to our E-Newsletter  https://bit.ly/3u5Q0cz    2022 Monthly Columns  https://bit.ly/37xNLqN    2022 Aestheticians’ Choice Awards WINNERS List  https://bit.ly/3JmWU3J    ... Read More
📖 1 min read
READ the November 2022 Issue  https://bit.ly/3h0snPZ   READ the P&E Guide 2022  https://bit.ly/3HSiKeq    Vote for 2023 ACAs https://bit.ly/3FwKIOI   DERMASCOPE Seeks In-House Aestheticians https://bit.ly/3gPQ6PC    Webinar: Topical Live Probiotics https://bit.ly/3yNSm34   Join AIA https://bit.ly/3EUXFh6    The Aesthetic Report  https://bit.ly/3c9umvU    Spa-tify: Hormonal Hums  https://spoti.fi/3dJHGeD     Subscribe to our E-Newsletter  https://bit.ly/3u5Q0cz    2022 Monthly Columns  https://bit.ly/37xNLqN  ... Read More
📖 1 min read
READ the October 2022 Issue https://bit.ly/3EeId2G   READ the P&E Guide 2022 https://bit.ly/3HSiKeq   DERMASCOPE Seeks In-House Aestheticianshttps://bit.ly/3gPQ6PC   Webinar: Acne Best Practiceshttps://bit.ly/3D55yTO   Webinar: Next Generation Peel https://bit.ly/3C7HqhF   Webinar: Topical Live Probiotics  https://bit.ly/3yNSm34   Join AIAhttps://bit.ly/3EUXFh6   The Aesthetic Report https://bit.ly/3c9umvU   Spa-tify: As Heard on TikTok https://spoti.fi/3PQMTOF   Subscribe to our E-Newsletter ... Read More
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June 2026

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