📖 1 min read
Customer service is not always about going the extra mile. Often, it is about doing the small, simple things beautifully with care and consistency. Finding the personable, old-school sense of customer service with the convenience of modern technology may very well be where the magic lies. Michelle Robertson is a licensed aesthetician of over 10 ... Read More
- Published in Business
📖 2 min read
Going solo in aesthetics is a massively critical time. Whether a business is being led by a newly licensed skin care professional with big dreams or one who feels ready to stop working for others and venture out alone, the path professionals are embarking on may take them well out of their expertise. The motivations ... Read More
- Published in Business
📖 1 min read
When an “esty” entrepreneur makes the decision to leave the security of a job and open their own practice, many thoughts may run through their head. Perhaps they are thinking about how they have always wanted to be their own boss or how they could manage things better than their current supervisor. Maybe they feel ... Read More
- Published in Business
📖 2 min read
Making the jump from employee to business owner can be a scary and somewhat daunting task. So many variables factor into the equation, like whether to be the sole owner and rent a suite or office or whether to go into business with a partner, perhaps several partners. An even bigger risk may involve opening ... Read More
- Published in Business
📖 2 min read
Working as a solo skin care professional is incredibly rewarding. You have total control over your business, from services you want to offer and at what price to marketing and advertising decisions. Your creativity can flow freely, and you can really have your hand in every aspect of your business. However, working on your own ... Read More
- Published in Business
📖 2 min read
The two most popular and profitable waxing services are eyebrows and Brazilian waxes. Not legs, arms, backs, chests, toes, bums, knuckles, or necks. There is nothing in the skin care professional’s handbook that says, “If you wax, you must wax every single body part or nothing at all.” This is your business. You decide what ... Read More
- Published in Business
📖 2 min read
One of the least productive approaches when it comes to a spa business is thinking, “We’ve always done it this way.” The aesthetics industry is constantly evolving, and the last few years have been a catalyst to speed up the pace of ever-changing consumers habits. As the world’s economy goes through ups and downs, it’s ... Read More
- Published in Business
📖 1 min read
READ the December 2022 Issue https://bit.ly/3gUEmPm READ the P&E Guide 2022 https://bit.ly/3HSiKeq Webinar: Solutions for Acne-Prone Skin https://bit.ly/3Uq3Hy2 Join AIA https://bit.ly/3EUXFh6 The Aesthetic Report https://bit.ly/3c9umvU Spa-tify: The Ingredient Label https://spoti.fi/3D7h9Ag Subscribe to our E-Newsletter https://bit.ly/3u5Q0cz 2022 Monthly Columns https://bit.ly/37xNLqN 2022 Aestheticians’ Choice Awards WINNERS List https://bit.ly/3JmWU3J ... Read More
- Published in Social Media
📖 1 min read
READ the November 2022 Issue https://bit.ly/3h0snPZ READ the P&E Guide 2022 https://bit.ly/3HSiKeq Vote for 2023 ACAs https://bit.ly/3FwKIOI DERMASCOPE Seeks In-House Aestheticians https://bit.ly/3gPQ6PC Webinar: Topical Live Probiotics https://bit.ly/3yNSm34 Join AIA https://bit.ly/3EUXFh6 The Aesthetic Report https://bit.ly/3c9umvU Spa-tify: Hormonal Hums https://spoti.fi/3dJHGeD Subscribe to our E-Newsletter https://bit.ly/3u5Q0cz 2022 Monthly Columns https://bit.ly/37xNLqN ... Read More
- Published in Social Media
📖 1 min read
READ the October 2022 Issue https://bit.ly/3EeId2G READ the P&E Guide 2022 https://bit.ly/3HSiKeq DERMASCOPE Seeks In-House Aestheticianshttps://bit.ly/3gPQ6PC Webinar: Acne Best Practiceshttps://bit.ly/3D55yTO Webinar: Next Generation Peel https://bit.ly/3C7HqhF Webinar: Topical Live Probiotics https://bit.ly/3yNSm34 Join AIAhttps://bit.ly/3EUXFh6 The Aesthetic Report https://bit.ly/3c9umvU Spa-tify: As Heard on TikTok https://spoti.fi/3PQMTOF Subscribe to our E-Newsletter ... Read More
- Published in Social Media