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Posts by Erica Connor

Must-Have Marketing Measures for Client Loyalty and Spa Success

Written by Erica Connor Must-Have Marketing  Measures for Client Loyalty  and Spa Success
To stand out in the flood of e-mails clients receive, businesses should employ impactful subject lines that encourage opens by inviting clients into the space for personalized experiences.In today’s highly... Read More →
Published in Business

Must-Have Marketing Measures for Client Loyalty and Spa Success

Written by Erica Connor Must-Have Marketing Measures for Client Loyalty and Spa Success
In today's highly competitive spa industry, success is reliant upon effective marketing with a focus on the client experience. Improving market conditions continue to increase the number of skin care... Read More →
Published in Marketing

Celebrating Selling | Mindful Retailing to Elevate Your Bottom Line

Written by Erica Connor Celebrating Selling | Mindful Retailing to Elevate Your Bottom Line
Spa and salon experts agree: Retailing is critical to success and expertise in this area is often the missing X-factor. Developing retailing skills consists of several parts, the most essential... Read More →
Published in Marketing
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June 2026

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