Posts by Celeste Hilling
Combination Exfoliation: Modalities & Treatments to Improve Skin
Exfoliation is the new cleansing step. Just as quality cleansing removes dirt, oil, and makeup, exfoliation goes a little deeper to rid skin of critical factors which advance the signs... Read More →
Published in Skin CareBasking Beauty: Sun Care & the Client
If a clientwants to protect their body and prevent premature aging, spots, or fine linesand wrinkles, they need to be aware of what is needed to keepskin radiant while also protecting the body.Learning what can be done tokeepclients safe from sun damage is very important, especially for... Read More →
Published in Skin CareHow to Market to Baby Boomers, Millennials, and Everyone In-Between
The new faces of beauty require fresh messaging and unique marketing methods. Millennials, Baby Boomers, and those who are multiethnic are some of the new faces skin care professionals are... Read More →
Published in MarketingMore than Skin Deep: Technologies that Take Beauty Beyond the Surface
How do you make a connection with your clients that goes beyond skin deep? How can they benefit from your talent and guidance beyond the four walls of your treatment... Read More →
Published in MarketingCoaching, Engaging and Promotions: How to Attract and Retain Your Target Markets
Who is your target market? Moms and daughters? Business workers on a lunch break? Athletic club members? Everyone in your community? Think broadly about your market. How can you expand... Read More →
Published in MarketingEngage Clients in Starting the New Year on a Healthy Path
Stress less. Eat healthier. Lose weight. The resolutions will be plentiful as the clock strikes midnight on January 1st. The Journal of Clinical Psychology reports 45 percent of adults make... Read More →
Published in Client Care
