10 min read
by Victoria Bush After many years of ‘thin-is-in’ for the eyebrow, models and movie stars are showing a thicker, stronger brow for 2006. This year’s brow is both highly angled and highly groomed, but sometimes appears casual with less of a defined arch. Not everyone can wear the latest thicker brow style, especially if their own brows are thinned because of hair removal, hair loss as a result of aging, or too few hairs for other reasons. Unlike shoe, hair, and clothing trends, eyebrow trends are slower to change and people may be less likely to follow them based on their existing brow line. But one thing is for sure, symmetrical and well-shaped eyebrows, whether thick or thin, are always in style. Whether your eyebrows are beautifully natural, like Gwyneth Paltrow’s, or beautifully groomed, like Oprah’s, as long as you take care of them your eyebrows will enhance your beauty, instead of detract from it. Your clients need to know this. Post these words somewhere in your salon. Read More
- Published in Uncategorized
3 min read
An internal sense of well-being or “beauty” enables an individual to present a glowing self confidence in the world today. Surveys conducted by universities and economists have concluded and support that external beauty contributes greatly to personal and professional success. I was very honored last year to be part of a “Beauty and Labor Marketing” survey, which had a demographic group of 7,000 respondents between 30-70 years old. From this survey, the economist concluded that people who are perceived as “very nice looking” earn about 10 to 25 percent more than those viewed as “average”. Their findings held true even when education and experience levels were comparable in the two groups. It was also found that attractive women increase their salaries at a much faster rate. Read More
- Published in Makeup Matters
3 min read
In High Definition by Joseph Anthony An internal sense of well-being or “beauty” enables an individual to present a glowing self confidence in the world today. Surveys conducted by universities and economists have concluded and support that external beauty contributes greatly to personal and professional success. I was very honored last year to be part of a “Beauty and Labor Marketing” survey, which had a demographic group of 7,000 respondents between 30-70 years old. From this survey, the economist concluded that people who are perceived as “very nice looking” earn about 10 to 25 percent more than those viewed as “average”. Their findings held true even when education and experience levels were comparable in the two groups. It was also found that attractive women increase their salaries at a much faster rate. So it stands to reason that today's baby boomers are in search of that well-groomed appearance, so they are received more positively in today's society of “Youthfulness”. Read More
- Published in Uncategorized
6 min read
by Alla Lemberg How many times throughout the week do we use the expression “the girls at work”? Dozens and dozens, I’m sure. “The girls at work said this,” “I went to lunch with the girls from work,” “The girls at work want to have a bridal shower for me,” and so on. All of my family and non-work friends know that I work in an all-women environment. Most of us in the spa business do. It is simply the nature of the beast that a great number of aestheticians, hair removal specialists, massage therapists, make-up artists, and other beauty professionals are women. The spa business is full of women managers, women staff members, and mostly women clients. So what is it like to work with all women? Women who work in male-dominated fields ask me this question quite frequently. What is it like with all girls in the office? Do people get catty? Do we gossip? Do we exchange intimate stories? Do we chit chat all day long? Well, it’s a little bit of everything to be sure. Working successfully in an all-women environment takes a great deal of intelligence, tact, and savvy. But it can also be greatly Read More
- Published in Uncategorized
11 min read
A couple of decades ago, offering cream and sugar for anything other than coffee or tea would have sounded quite ridiculous! But in today's realm of aesthetics and cosmetics promoting coffee and chocolate to soothe even the jitteriest skin, or offering sugar as a real hair removal solution to an age-old problem is very realistic. And as post treatment, applying a good trans-dermal cream to hydrate and moisturize the skin is simply a great, soothing and natural way to complete your sugaring service. Read More
- Published in Hair Removal
11 min read
by Lina Kennedy A couple of decades ago, offering cream and sugar for anything other than coffee or tea would have sounded quite ridiculous! But in today’s realm of aesthetics and cosmetics promoting coffee and chocolate to soothe even the jitteriest skin, or offering sugar as a real hair removal solution to an age-old problem is very realistic. And as post treatment, applying a good trans-dermal cream to hydrate and moisturize the skin is simply a great, soothing and natural way to complete your sugaring service. Read More
- Published in Sugaring
6 min read
How many times throughout the week do we use the expression “the girls at work”? Dozens and dozens, I’m sure. “The girls at work said this,” “I went to lunch with the girls from work,” “The girls at work want to have a bridal shower for me,” and so on. All of my family and non-work friends know that I work in an all-women environment. Most of us in the spa business do. It is simply the nature of the beast that a great number of aestheticians, hair removal specialists, massage therapists, make-up artists, and other beauty professionals are women. Read More
- Published in Business
5 min read
Transition Article by Jane Wurwand Whoever coined the phrase ‘Never look back' was not blessed to live the life I have and have a career and colleagues they loved and enjoyed spending time with. With great thanks and even greater excitement, this is my last ‘Questions and Answers' column of this type for DERMASCOPE magazine. I am planning a brand new format to launch in the August issue with hopefully even brighter, more original and thought-provoking ideas for you to think about, talk about and DO something about! I really love writing for you each month and I thank everyone at DERMASCOPE for the years of opportunity to do so and for being so supportive of my new ideas for a fresh format. Special thanks go to Will and Patricia Strunk and Saundra Brown, who over the years have never once edited, censored, or directed my words and have never given me anything but encouragement and gratitude. I will continue to write from my heart as a skin therapist in the hope that some of my wild ramblings will resonate with many of you who feel as I do, that we have the greatest profession in the World and Read More
- Published in Uncategorized
8 min read
Considering the start-up of your very own day spa? A parade of beautiful, customer-filled spas and retreats has finally tempted you to bet with the players in this glamorous business. Let's assume that you've done your homework well. Feasibility study by an industry expert? Done. Stealth visits to your local competitors? Done. Trade show research on equipment, marketing, products, service menu, feng shui, and scented candles? Done. Bank loan? Done. Location and lease? Pending. You've planned, and planned and planned, and waited long enough. What more is there to do? Just one thing: read this article! Read More
- Published in Business
10 min read
They say, “Diamonds are a girls best friend”. In my personal opinion I have to disagree. I truly think frequent PROMOTIONS, free samples, special events, and monthly specials really create excitement in our salons and spas! When Filene’s Basement department store in Chicago has a sale…the shoppers are actually waiting and beating the doors down to be the first ones to get in. It’s a sight to see. Who doesn’t love a sale? It doesn’t matter if you have a skin center, nail salon, or spa. You don’t even have to own the business to practice this phenomenal idea. Read More
- Published in Business
