8 min read
The aesthetic industry is opening itself to what is unique about contemporary times, detaching from outdated procedures and instead adjusting them to our current needs. Cultural, environmental, and dietary changes within our society have altered how our skin interacts with traditional treatments. In order to provide optimal results to our clients we must begin by acknowledging various skin conditions that are on the rise in our culture, understand their source and adjust our procedures accordingly. Read More
- Published in Other
8 min read
Our concepts of beauty are deeply shaped by history and culture. The ancient Greeks and Romans still affect our Western standard of beauty by their portrayals of gods, goddesses, emperors and nymphs, in eternally smooth, firm substances: marble and bronze. We aspire to this perfection today, and keeping facial and body hair to a minimum is in line with the aristocratic ideal of beauty passed down to us from classical times. Depilation technique and technology have never been more sophisticated, but obtaining optimum results still require some study. Read More
- Published in Business
8 min read
by Jane Wurwand Our concepts of beauty are deeply shaped by history and culture. The ancient Greeks and Romans still affect our Western standard of beauty by their portrayals of gods, goddesses, emperors and nymphs, in eternally smooth, firm substances: marble and bronze. We aspire to this perfection today, and keeping facial and body hair to a minimum is in line with the aristocratic ideal of beauty passed down to us from classical times. Depilation technique and technology have never been more sophisticated, but obtaining optimum results still require some study. Read More
- Published in Uncategorized
8 min read
Some years ago I was in possession of a busy and lucrative skin care clientele, the result of 16 years of effort, trial and error, and devotion. Though now blissfully retired from that career, many of you have asked me what I would do if I had to do it all over again. To be honest about it, I was never absolutely certain that I wouldn't have to practice skin care at some later date should my subsequent career path suddenly tank. Fortunately, that hasn't been the case but I do like to keep a good plan handy for emergencies! Read More
- Published in Business
6 min read
The popularity of minimally invasive cosmetic surgery procedures has skyrocketed over the past five years. In fact, more than nine million plastic surgery procedures were performed in 2004 alone, according to the American Society of Plastic Surgeons. The increasing popularity of cosmetic surgery has led to another beauty trend, the explosion of mineral make-up into the mainstream. Now, patients can cover virtually any imperfection experienced after surgery and return to their daily routine with minimal downtime. However, it is extremely important to educate your patients on make-up application tips in order to minimize infection and other problems that can occur when applying make-up to affected areas. Read More
- Published in Makeup Matters
20 min read
Professional skin care in the 21st Century has never been so exciting, technical, scientific, profitable and yes, extremely competitive. Open up a fashion magazine today and you will find no less than 30+ non-professional skin care brands claiming to reduce lines and wrinkles, improve skin, restore elasticity, replace Botox tm and on and on and on.These companies also promise simulated “professional peels” and “microdermabrasion” in do-it-yourself at home product kits. Think about it, if you are reading these ads, it’s inevitable your clients are reading them too! Read More
- Published in Client Care
20 min read
Great Clients are Made Not Born Part 1 of 3 by Christine Heathman To help you acquire the most out of this edutorial, analyze the following points of reference, which will be found through the length of the series, while reading along to assist you in answering the final questions. - The esthetician’s first point of difference to make a great client. - The backbone of your professional services proceeding skin treatments and product dispensing - Photo-dermatology skin analysis - Photo-dermatology analysis two-step approach - Analyzing the skin for Photo-dermatology analysis - Educating your client about the enemies of the skin - Nutrition and Photo-dermatology skin assessment - Circadian rhythms - The New Skin of Color - Pets and your client’s skin - The Second professional point of difference to make a great client - Best aesthetic treatments achieved - The “Mac Facial” attitude of yesteryear. - The clinical treatment room. - The third point of professional difference to make a great client. - Education and sales Read More
- Published in Uncategorized
5 min read
by Mike Bono Superstar of the 1940s, Rita Hayworth was known for her signature “widow’s peak” hairline. A “natural” mark of beauty? Well, not really. That perfect beautiful hairline was created by electrolysis treatments! Other superstars, such as Cher and Elizabeth Taylor, also received electrolysis that added to their professional persona. And, it’s perfection that really sets electrolysis in a class by itself. Because this is a hair-by-hair removal system, great precision is possible. A skilled electrologist can accomplish flawless hairlines, eyebrows, back of the neck and even shaping a man’s entire chest. Electrology is a 100-year-old procedure. The electrologist inserts an ultra-thin solid probe into each follicle and permanently removes the hair — forever. Most electrologists guarantee permanent results. Read More
- Published in Uncategorized
5 min read
Superstar of the 1940s, Rita Hayworth was known for her signature "widow's peak" hairline. A "natural" mark of beauty? Well, not really. That perfect beautiful hairline was created by electrolysis treatments! Other superstars, such as Cher and Elizabeth Taylor, also received electrolysis that added to their professional persona, and, it is perfection that really sets electrolysis in a class by itself. Because this is a hair-by-hair removal system, great precision is possible. A skilled electrologist can accomplish flawless hairlines, eyebrows, back of the neck and even shaping a man's entire chest. Read More
- Published in Hair Removal
11 min read
by Gregory T. Absten Light based technologies have revolutionized aesthetic procedures and medicine. Lasers are at the pinnacle of these technologies because of their brightness and intensity, but significant improvements in a wide variety of cosmetic conditions are also afforded by other light sources such as IPL’s (Intense Pulsed Light Systems), LED banks (Light Emitting Diodes), and other Low Level Light Therapy (LLLT) modalities. Anyone working in the field of aesthetics should have a good understanding of the basic principles behind laser and light based therapies whether or not you are actually treating clients with these devices because they impact so many conditions in so many people. Read More
- Published in Uncategorized
