1 min read
Extrinsic Vs. Intrinsic by Ben Johnson, MD, founder & CEO of Osmosis Beauty There has been much debate over the real causes of aging. While the focus has largely been on free radicals, the more targeted consideration should be on the things that cause harmful free radicals. There are ways to age gracefully, and ... Read More
- Published in Uncategorised
4 min read
Skinergy: Combining Modalities for Better Client Outcomes by Nancy Miller, RN, director of education & research for The Vitality Institute Aesthetics is a young and thriving industry. It has not had the longevity of other industries, such as the automotive or agricultural industries, and as such, possesses some unique attributes. The primary attribute is that ... Read More
- Published in Uncategorised
1 min read
by Kristina Smith, U.S. training & development manager for Dermalogica Effectively treating clients of all skin colors and ethnic backgrounds is integral to being a well-rounded skin care professional and is especially important when offering advanced services. Due to slight differences in skin physiology, some key considerations with melanin-rich clients in the Fitzpatrick IV to ... Read More
- Published in Uncategorised
1 min read
Branding is crucial when it comes to building a successful aesthetics business. A brand represents who the beauty entrepreneur is, what they stand for, and the expectations their clients can have when visiting the spa or solo aesthetics space. A well thought through brand can help differentiate a business from its competitors, attract new clients, ... Read More
- Published in Uncategorised
1 min read
Save Our Skin by Kris Campbell Global warming is a topic that circulates the news daily. It is important to understand how it affects skin and, in turn, both the professional and the client. Learning more about what is going on in the world allows spa businesses to make a difference. GLOBAL WARMING Global warming ... Read More
- Published in Uncategorised
2 min read
Left Out by Kirsten Sheridan, licensed aesthetician Skin care product formulations matter, not only which ingredients are included but also which ingredients are left out. Formulations are effective based on how the ingredients cooperate with each other. This is important because consumers look for ingredients that both produce results and are safe for themselves and ... Read More
- Published in Uncategorised
2 min read
50 Shades of Green by Alice Pichery, licensed aesthetician & massage therapist Greenwashing, pinkwashing, bluewashing, and brownwashing – it seems that there are a rainbow of deceptive strategies from companies and organizations to present themselves as friendlier to worldwide causes than they actually are. One topic in particular is the most present and thought-provoking in ... Read More
- Published in Uncategorised
2 min read
Recession to Progression by Gina Marie McGuire, licensed aesthetician COVID-19, inflation, and recession are three unsettling words no one wants to hear. Uncertainty can be disquieting, especially when it comes to the aesthetics field. No matter where a skin care professional is in their career, each one of these scenarios has or most likely will ... Read More
- Published in Uncategorised
2 min read
Global Growth: The Medical Spa Market by Cheryl Whitman In “A Tale of Two Cities,” Charles Dickens famously wrote, “It was the best of times, it was the worst of times,” and for the global medical spa industry, this couldn’t be a truer statement. People across the globe are tightening their purse strings and closely watching ... Read More
- Published in Uncategorised
2 min read
The Other End: How Aesthetics Survived COVID-19 by Shawna Rocha, L.E. The aesthetics industry was hit hard by the COVID-19 pandemic. It took a sharp and unexpected turn that most were not prepared for, leaving service providers with no choice but to deal with the fallout. Lockdowns, phased reopening, and regulations on social distancing caused ... Read More
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