Home » 2020 Monthly Columns » Page 5
📖 5 min read
We have revered cleanliness as the highest form of self-respect since ancient times. Keeping your treatment room and trolley clean are among the best and easiest ways to show respect for clients and yourself. Familiarizing the basics is necessary for a an effortlessly functioning treatment room. In addition, utilizing a sanitary maintenance area will reduce ... Read More
- Published in Spic and Span Spa
📖 5 min read
It is not just great DNA that is responsible for great skin. It takes work, care, and commitment to maintain a healthy and vibrant skin tone and texture. Stress, hormonal influences, poor diet, a lack of water and sleep, unprotected sun exposure, and pollution all play a negative role in how the skin functions and ... Read More
- Published in The LED Playbook
📖 5 min read
A large and active social media audience is important to almost every business. As a brick and mortar company, focusing your social media efforts on a local level is vital. No matter where a social media follower is located, an account is typically happy to have gained a new audience member. In terms of revenue ... Read More
- Published in Websentials
📖 5 min read
Laser-based treatments can be some of the most transformative treatments for a client, but also some of the riskiest, as improper application can result in blistering, delayed healing, infection, and even scarring. If your scope of practice includes light-energy devices, you need to know how light energy is absorbed by the skin. Skin of color ... Read More
- Published in Encompassing Ethnicity
📖 5 min read
Congratulations! You worked hard on your resume, and now the job of your dreams is just on the other side of this interview. You are confident in your skills, and you know you will be a great fit for this company. So, why are you so nervous? Hopefully you are reading this article before your ... Read More
- Published in Body Talk
📖 6 min read
Psoriasis comes from the Greek term “psora,” which means itch. This common skin condition speeds up the cellular turnover cycle causing a rapid buildup on the skin’s surface, forming scales and itchy, red patches that are sometimes painful. Psoriasis is a chronic disease. Most forms of psoriasis go through cycles, flaring for a few weeks ... Read More
- Published in Skin ID
📖 6 min read
At the end of 2019, there were 3.48 billion social media users. That worldwide total grew 9% from 2018 to 2019.1 If your spa, skin care, or wellness business is not being social, those statistics prove social media marketing must become a priority. March’s article is the first in a two-part series focusing on the ... Read More
- Published in Spa PR Made Easy
📖 5 min read
Is there a connection between lack of self-care and potential burnout? Let me set the stage and see if you can identify with any part of this scenario. You set the alarm, but after tossing and turning most of the night, you get up before it goes off because you have so much to do ... Read More
- Published in Esthi TLC
📖 5 min read
The moment a guest walks into your treatment room, it should be clean in such a way that they should feel as if they are the first person to be treated in your space. A great way to ensure this is to stay organized. By being organized, you will allow yourself to quickly turn over ... Read More
- Published in Spic and Span Spa
📖 5 min read
We all know fashions come and go, but the one trend that hasn’t changed for decades is the desire for a bronzed and healthy skin. This trend, popularized in the 1920s by fashion icon Coco Chanel, was viewed as the sign of health and a degree of wealth and privilege. The trend and desire for ... Read More
- Published in The LED Playbook
