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📖 19 min read
Early in my career as a skin therapist, I had a colleague who was (and is) a wonderful aesthetician with a huge following. Let’s call her Madge. One day Madge was visited by a regular client for her routine age management treatment. Upon her arrival, the client told Madge that she had been to her dermatologist, and just had a biopsy on a lesion that she and Madge had been following for a year.Truthfully, Madge had mentioned it to her on several occasions, and told her that she should have it checked out. The client had multiple problems with her skin (i.e. acne, pigment changes, photodamage) in which Madge was diligently supporting her with appropriate education, treatment, and products. Read More
📖 3 min read
I love to travel... so much in fact that most of my extracurricular reading and television viewing somehow involves learning about other places around the world. I read about romances and restaurants in foreign lands. I watch shows that detail the sights, sounds, and foods of other locales. When I am having a less than perfect day at home, I often perk myself up by browsing various Internet sites that advertise long-term and vacation apartment rentals…or even sales…in exotic locations that I long to visit. And of course I check out all the related information on area spas! Read More
📖 11 min read
There is hardly a day spa or salon/spa business today that doesn’t offer dozens of services, service packages and hundreds of products for retail. On top of that, most businesses have several staff charged at various rates for a range of services. In addition, a client coming in for a service package may see several different staff and require the use of more than one service location within your facility. Just keeping track of all of this activity has become a full-time job for spa owners and managers. Even a small mistake in managing a client’s time can result in less revenue, frustrated clients and staff, and even in lost business. Read More
📖 8 min read
Let’s start with a very pertinent question. Is it your belief that a baby boomer’s primary concern today is how to look younger and feel better? If so, wouldn’t you want to position yourself as an expert in this burgeoning market? By incorporating an array of facial machines into your practice, you can immediately set yourself apart and raise your status in the increasingly competitive professional skin care field. And as you put together machine-based solutions that achieve the results necessary to help boomers look younger and feel better, you’ll not only get a reputation as an “expert”, but also a nice piece of the corresponding dollar pie. Read More
📖 13 min read
Sanitation is important, but there are often little things that can be overlooked when maintaining your facility. Unfortunately, there have been specific instances where the lack of sanitation has resulted in the spread of illness and disease. When proper sanitation measures are not followed, there can be fines issued to owners and licensees, which can lead to the closing of establishments. Many of you may think your facilities are clean, but what you cannot see is what needs to be combated. Basic biology and chemistry has taught us that the elements of our world consist of molecules, cells, bacteria, and viruses that cannot be seen. Read More
📖 8 min read
Have you ever sat and wondered about your profession? Are you aware that you are in one of the best professions? Did you know that it offers an incredible number of opportunities?Many of us, when we graduate from aesthetic school, cannot wait to find a job to do facials, whether that is in a salon or spa. All we do is think and think about doing a facial cleanse, tone, and moisturize. Who will be our first client? Will they rebook? Will they tip us? But, our license offers us so many other opportunities that the possibilities are truly staggering. Read More
📖 8 min read
For many of us, it was a complete surprise to learn upon graduation from aesthetics school that we were not adequately trained to compete in the rapidly-changing world of aesthetics. We discovered that we were entering our new careers without the competitive edge. To make matters worse, we found that the field of aesthetics was under increasing attack by the medical profession… and for good reason. Under-trained aestheticians are making mistakes and people are having bad experiences, sometimes even resulting in injuries. In the age of “Extreme Makeover,” feeling good about ourselves has become a lot more complicated. Read More

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