1 min read
As the year comes to an end, it is easy for professionals to forget what they have achieved. In a society where goal-reaching and hustling is the norm, finding ways to celebrate accomplishments is important. To discover the resulting appreciation, gratitude, and thankfulness, professionals can spend time with themselves during the month of November. (Must ... Read More
- Published in Time For You
2 min read
Skin care professionals in 2021 are seeking independence and job satisfaction as they navigate through their passion in providing excellent skin care treatments to their clients. Business owners have two options when it comes to involving individuals within their industry. They can either employ licensed professionals as W2 employees or rent out additional treatment rooms ... Read More
- Published in 2021 Monthly Columns
2 min read
Halloween-inspired looks are taking over social media. Clients are excited and ready to recreate what they see in a perfected, often filtered image. The worst thing for any skin professional to see is a client’s results go down the drain because they chose to use awful, pore-clogging Halloween makeup. There is a good chance they ... Read More
- Published in 2021 Monthly Columns
2 min read
Exfoliation is a topic of debate for many professionals and so-called skin experts. Everyone understands the concept of exfoliation, yet most people are doing it all wrong. Exfoliation is an important step in a skin care routine as there are many benefits of enzymes and gentle exfoliation techniques. Let’s go back to the basics and ... Read More
- Published in 2021 Monthly Columns
2 min read
Let’s talk about branding. Effective Branding and a cohesive feel can give you a major edge in an increasingly competitive industry. Your brand is the commitment you make to clients. It tells them what they can expect from products and services, and it differentiates you from others in the skin care industry. Your brand is created ... Read More
- Published in 2021 Monthly Columns
1 min read
With October comes the long-anticipated arrival of Halloween. Make sure clients stay away from toxic ingredients found in mainstream Halloween makeup by recommending safe, mineral powder-based products. Additionally, learn the steps to a boo-utiful candy corn eye look using products like these. (Must be logged in and hold an active AIA membership to view video below.) Read More
- Published in Skin Accessories
1 min read
Even though it does not require much to rejuvenate, professionals in the skin care industry may be too busy with giving that they forget to take care of themselves. Finding a podcast to listen to while commuting, attending to chores, or just resting is one way a professional can care for themselves this month. (Must be ... Read More
- Published in Time For You
1 min read
Fall is officially here, which means clients may be on the search for a new, bolder look – cue bold eyebrows. Join Jaclyn Peresetsky as she demonstrates the tools to craft the perfect look to leave clients bright-eyed and ready for a new season. (Must be logged in and hold an active AIA membership to ... Read More
- Published in Skin Accessories
1 min read
Because appreciation is a skill that may require practice, Nicole Majdali’s challenge for this month is all about complaining, or rather the lack thereof. Join her as she explains why this seemingly simple challenge may be just what the doctor ordered. (Must be logged in and hold an active AIA membership to view video below.) Read More
- Published in Time For You
2 min read
Small business owners can consider themselves financial investors in an idea – an idea that should receive some sort of financial reward within a reasonable period of time. The initial investment and subsequent investments made over time should always have a return on investment. This means that the investment in equipment, furnishing, technology, disposables, and ... Read More
- Published in 2021 Monthly Columns
