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Creating Five-Figure Profits with a Five-Star Retail Space

In the spa, retail product sales typically contribute between three and 10 percent to gross sales. While it is tempting to focus primarily on the treatments and technology the spa...

Published in: Marketing

New Year, New Tools – Maximizing Business Growth in 2017 with New Technology

Written by: Josh McCarter

Welcome to 2017! Are you one of the 53 percent of small businesses that make New Year's resolutions? More than half of business owners say they are more likely to...

Published in: Marketing

Encouraging Sales at the Spa

Owning and operating a day spa is an enormously satisfying career for many men and women. The opportunity to improve the well-being of so many people can be enormously gratifying....

Published in: Marketing

Taking Advantage of Commonly Missed Revenue Opportunities

Missed opportunities happen even to the best spas. They happen every day and skin care professionals often do not realize how many there are until the missed revenue is more...

Published in: Marketing

Improving Sales Through Education

Written by: Rhonda Allison, L.E., founder and CEO of Rhonda Allison Cosmeceuticals

For most people, sales is often perceived as being sold something at all costs, whether it is needed or not. As such, most skin care professionals find selling to be...

Published in: Marketing