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Layers of Truth
Written by: Lila Castellanos
Skin is far more than a passive outer shell – it is a dynamic, intricately layered organ that plays a vital role in protection, sensation, thermoregulation, and immune defense. Despite...
Published in: Articles
Clean, Clear, & Caught Off Guard
The treatment room is quiet before the day begins. Fresh linens are folded with intention, tools rest in closed containers, and the air carries a subtle brightness – clean, calm,...
Published in: Articles
The Case for a PR-First Practice
Written by: Katherine Rothman
For years, dermatology and medical aesthetics practices followed a time-tested playbook to acquire patients: magazine spreads, giant billboards, the occasional radio or television spot, and even direct mail. These tactics...
Published in: Articles
The Global Culture of Skin Care
Written by: Sarah Mirsini
From the earliest dawn of civilization, human beings have sought to care for skin, protect it, and beautify it – and in so doing, honor the body, the senses, and the...
Published in: Articles
Caring for Global Majority Skin
Written by: Nichelle Mosley, licensed aesthetician
85% of the world’s population has melanin-rich skin. Still, many skin professionals lack confidence when treating melanin-rich skin tones despite these demographics, as most dermatology and aesthetics training materials do...
Published in: Articles

