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The Dark Side: Cultural Trends & the Dangers of Skin Lightening

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Skin lightening, brightening, illuminating, whitening, and beyond are common treatment incentives. Yet, clients get confused with the obscure lines of distinction between these formula functions. Are you clear on the difference? The scores of skin tone modifiers in the industry far outweigh the comprehensive scope of their true impact on skin.

Skin tone modification is a significantly more complex matter than global societies give attention to. The levels of adequate education must be raised in order to bring clarity to clients about how product performance impacts, outcomes, and service treatment choices. However, before deciphering the differences between skin modification terms, skin care professionals have to understand the cultural roots of skin lightening.

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C.R. Cooper is a connective, knowledgeable, and compassionate educator who has been a skin enthusiast for over 24 years. As the education manager and master educator for a renowned global institute of learning in the skin health industry, Cooper values organizational and individual industry standards, professional and personal brand integrity, but most importantly the inherent worth in every skin professional.

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