11 min read
Tis’ the season to creatively promote skin care! Well into the early fall, most salons and retailers start to get ready for the holiday season. They ramp up inventory, consider hiring more staff and plan special deals and marketing for the biggest selling season of the year. Once it comes time to start making the important marketing decisions that attract shoppers and clientele, all too often the busy season can force marketing to the back burner. The ideas were there in the beginning; however, the hustle and bustle of clientele and holiday appointments can get you off track. Read More
- Published in Business
8 min read
Advanced Rejuvenating Concepts Discover the science of skin rejuvenation with Advanced Rejuvenating Concepts™ Wrinkle Release serum. This superior anti-aging complex visibly reduces the appearance of fine lines and wrinkles with a 7.5% Acetyl Hexapeptide-3 (Argireline®). Known for its ability to help inhibit neurotransmitter communications with facial muscles, Argireline® promotes a more youthful appearance to the ... Read More
- Published in Product Highlights
2 min read
Mark Lees Skincare Extraction/Desincrustation Treatment 1. Cleanse: Cleanse face thoroughly with Lait Clarifiante Deep Cleansing Formula on wet sponges. 2. Desincrustation: Apply Desin-Gel Desincrustation Pre-Masque to clogged areas with a brush. Do not use on eye areas. Allow to sit eight minutes. 3. Steam: You may steam at a distance of about 18 inches ... Read More
- Published in Signature Treatment
2 min read
Mark Lees Skincare Extraction/Desincrustation Treatment 1. Cleanse: Cleanse face thoroughly with Lait Clarifiante Deep Cleansing Formula on wet sponges. 2. Desincrustation: Apply Desin-Gel Desincrustation Pre-Masque to clogged areas with a brush. Do not use on eye areas. Allow to sit eight minutes. 3. Steam: You may steam at a distance of about 18 inches ... Read More
- Published in Signature Treatment
12 min read
This article addresses questions aestheticians frequently ask as they are trying to make wise choices to further their education, develop existing skills and knowledge, expand their earning capabilities, and fulfill requirements set by their states to practice their trade. While this information may provide some resources – view the list below – it is neither a guideline nor a comprehensive analysis on education currently available to aestheticians. I have asked several of my colleagues to share their insight and they have done so generously. I would have wished to relate the opinions of many more skin care experts and educators; however, space is of course a limited commodity in print. Read More
- Published in Continued Education
5 min read
by Catherine Atzen, MBA, CIDESCOThis article addresses questions aestheticians frequently ask as they are trying to make wise choices to further their education, develop existing skills and knowledge, expand their earning capabilities, and fulfill requirements set by their states to practice their trade. While this information may provide some resources – view the list below – it is neither a guideline nor a comprehensive analysis on education currently available to aestheticians. I have asked several of my colleagues to share their insight and they have done so generously. I would have wished to relate the opinions of many more skin care experts and educators; however, space is of course a limited commodity in print. Read More
- Published in Uncategorized
4 min read
Jennifer Johnson age 27 | single | Licensed Aesthetician and Website Marketing | Seattle, WA What are you most proud of? Starting a mobile skin care business on my own and not asking for any help financially! It was and continues to be a lot of work, but it is so rewarding making a difference ... Read More
- Published in Meet a Reader
4 min read
Jennifer Johnson age 27 | single | Licensed Aesthetician and Website Marketing | Seattle, WA What are you most proud of? Starting a mobile skin care business on my own and not asking for any help financially! It was and continues to be a lot of work, but it is so rewarding making a difference ... Read More
- Published in Uncategorized
1 min read
Blush Brush Tip by Kirsten Corcoran Using the wrong brush to apply your client’s blush can cause women to wind up with virtual racing stripes on their cheeks. Read More
- Published in Scope This
1 min read
Blush Brush Tip by Kirsten Corcoran Using the wrong brush to apply your client’s blush can cause women to wind up with virtual racing stripes on their cheeks. Read More
- Published in Uncategorized
